CCI Ammunition Introduces Copper-22

LEWISTON, Idaho –– CCI Ammunition is proud to announce a new 22 Long Rifle offering with new Copper-22. Its non-lead bullet is suited for plinking, target-shooting and small game hunting. Shipments of this new product are now being delivered to dealers.The Copper-22 projectile is constructed from a unique mix of copper particles and polymer compressed into a potent, 21-grain hollow-point bullet. Combined with CCI’s reliable priming and propellant, Copper-22 loads achieve a muzzle velocity of 1,850 fps and provide superb accuracy. Read more

Potterfields Donate Over $194,000 to Support Youth Shooting Sports


Larry and Brenda Potterfield, owners of MidwayUSA, recently donated $194,394 to the MidwayUSA Foundation to benefit youth shooting sports. This donation stems from a matching program offered by the MidwayUSA Foundation and is further proof of their commitment to provide sustainable financial support to youth shooting sports teams across America.

As a result of the Potterfields’ generous commitment to a 1:1 matching program administered by the MidwayUSA Foundation, a donation match is made for all funds returned to Team Endowment Accounts that teams generate from MidwayUSA Foundation promotions. A donation match is also made for all private donations and private donors are given the opportunity to designate a specific shooting team to benefit 100% from their donation. In 2015 the Potterfields’ commitment to the MidwayUSA Foundation match program and youth shooting sports resulted in their donation of over 7 million dollars. Read more

Winchester Adds Three New Calibers to Deer Season XP Lineup

EAST ALTON, Ill. – The number of hunters who pursue deer every season far exceeds the number of hunters for any other type of game. Last year, Winchester Ammunition stepped up to give these hunters a load built exclusively for the game they hunt. Deer Season XP was a huge hit as the deer-focused brand made ammunition selection simple and more affordable, while also delivering in-the-field performance. In 2016, Winchester is taking the line even further, adding three new calibers to the lineup.

Key features of Deer Season XP include:

Bigger Tip. Bigger Impact® – Radically new large-impact-diameter design expands immediately upon contact to deliver the energy needed for massive knockdown power
Accuracy – Deer Season XP flies straight thanks to the Extreme Point® polymer tip, tapered bullet jacket and precision swaged lead core
Price – Top shelf performance at a value price
“Due to the popularity of deer hunting and the number of deer hunters across the country, Deer Season XP was an instant hit in 2015,” said Brett Flaugher, Winchester Ammunition vice president of marketing, sales and strategy. “The new caliber offerings were selected to serve a broader spectrum of today’s deer hunter.”

Deer Season XP is available in the following calibers: Read more

Alliant Powder Introduces Blue MZ Pellets for Muzzleloaders

ANOKA, Minnesota – – Alliant Powder is pleased to introduce Blue MZ 50-grain pellets for muzzleloaders. Blue MZ provides outstanding accuracy with a wide range of popular bullets, and its formulation allows for fast, easy cleaning with water-based solvents. Shipments of these new pellets are being delivered to dealers.

Muzzleloader hunters need propellant that ignites reliably and burns consistently, even in extreme weather conditions. Blue MZ delivers on this tall order. The pellets produce higher velocities than competing pellets at safe pressures, and ignite reliably with 209 shotshell primers. Read more

Lightfield 16 Ga Slugs

ADELPHIA, NJ – There is no doubt some slug gun hunters march to the beat of a different drummer. For those individuals, Lightfield developed its 16 gauge 2 ¾-inch Commander IDA Plus shells.Utilizing the patented technology that goes into all of Lightfield’s Commander line of shells, these shells will outperform any other shell on the market. Read more

Starline Kicks off Red, White and Blue Summer Giveaway

SEDALIA, MO – Starline Brass just kicked off an online promotion that gives away a Hornady Lock-N-Load AP Reloading Press, 1,000 Berry’s plated handgun bullets, 1,000 Starline handgun cases and Berry’s ammo boxes. Starline will donate $1 to America’s Mighty Warriors for each person that enters the contest. The promotion kicked off July 4th and will run through August 15.The new promotion encourages America’s supporters to enter to win this great prize pack and help support America’s Mighty Warriors at www.Facebook/ or Read more

Winchester Expands the Super Clean Line

Winchester® Super Clean® Adds Two New Lead-Free Handgun Offerings in 2016EAST ALTON, Ill. – The number of target shooters in the United States doubled between 2009 and 2014, meaning more shooters, more interest in affordable ammunition options and the need for more time to train. As an industry leader in handgun ammunition, Winchester is answering the needs of this growing audience by offering two new completely airborne lead-free and downrange lead-free pistol target and training products as part of its Super Clean® line.

Both loads feature zinc core full metal jacket (ZFMJ) bullets with lead-free primers, which are ideal for indoor and outdoor ranges. These two new Super Clean products—a 9mm Luger 90-grain ZFMJ load with a muzzle velocity of 1,325 fps and a .40 S&W 120-grain ZFMJ that flies at 1,250 fps—are offered at affordable price points, which will allow for even more high-volume training. Read more

Browning Introduces BXD Ammunition

Browning Ammunition introduces BXD Waterfowl Extra Distance, which is launched at high velocities utilizing an optimized long-range wad and plated round steel shot.The new shells combine round steel pellets with a cutting-edge wad design resulting in a lethal combination of energy retention, penetration and pattern density that is critical in achieving long-range performance.

“The BXD Waterfowl ammunition couples high velocity, round steel with pattern-tightening technology,” said Ben Frank, brand manager for Browning Ammunition. “This design gives you that extra distance and accuracy you need when those birds stay at the edge of your spread.”

Available at retail locations: July 2016

Offerings include:
12 – 3 – 1450 – 1 ¼ – BB, 2, 4
12 – 3 ½ – 1500 – 1 ½ – BB, 2
20 – 3 – 1300 – 1 – 2 Read more

ABM Ammo Launches the 300 Winchester Magnum 215gr Hybrid Round

Fullerton, CA – Applied Ballistics Munitions has announced the release of their 300 Winchester Magnum 215gr Hybrid Target Mission Ready round. This round is loaded with the Berger 30 Caliber 215gr Hybrid Target bullet for maximum BC. The hybrid ogive profile of this bullet was developed by their Chief Ballistician, Bryan Litz. This unique ogive profile combines the streamlined design of a secant ogive with a traditional tangent ogive. The 215gr is an exciting design, as it allows them to load a high BC bullet into factory ammunition that shoots well out of various rifle platforms with a 1:9″ twist rate or faster.In preparation for the release of this round, ABM Ammo partnered with for extensive field testing.

“What can I say bad about this ammo? It’s passed every one of the tests above my expectations,” says Long Range Only Editor, Jeff Brozovich. Read more

Federal Premium HST Practice & Defend Combo Packs

ANOKA, Minnesota –– Federal Premium Ammunition is pleased to announce a new option for those seeking one solution for both training and personal defense: HST Practice & Defend Combo Packs. The ammunition line combines realistic practice and value with the industry’s leading personal defense load, HST. Shipments of this new product are now being delivered to dealers.Several years ago, Federal Premium invented this concept, joining personal defense ammunition and ballistically matched training loads in one convenient, affordable package with Practice & Defend Combo Packs. This year, the company has made these products even better by combining top-of-the line HST loads with American Eagle training rounds.

Features & Benefits Read more

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