Holiday Gifts Outdoors Enthusiasts will Fall for Hook, Line and Sinker

MINNETONKA, Minn. (Dec. 2, 2014) – With the holiday season fast approaching, the inevitable last-second rush to find gifts for friends and family isn’t far behind. This year, don’t panic. Instead, hook up your loved ones with the latest and greatest gear from Rapala®, the most trusted name in fishing.

According to a recent study from the Recreational Boating & Fishing Foundation and The Outdoor Foundation1, in 2013 alone, nearly 46 million Americans from all walks of life grabbed a tackle box, picked up a rod and made way to their local honey hole in search of a wall-worthy trophy fish. And, it’s not just the stereotypical angler looking to spending time on the water – 42 percent of all new fishing participants in 2013 were women. Read more

2015 Outdoor Life/Field & Stream Deer & Turkey Expos’ Schedule

PEWAUKEE WI- A host of new features and activities highlight the 2015 Outdoor Life/Field & Stream deer-and-turkey-hunting consumer expos. In addition, Louisville, Michigan and Illinois expos have been moved to more favorable dates, but otherwise it is steady-as-they-go for these popular events.

The 2015 schedule:

• Jan. 30-31 & Feb. 1 LOUISVILLE DEER & TURKEY EXPO (2nd), Kentucky Exposition Center (State Fairgrounds), Louisville, KY

• February 13-14-15 MICHIGAN DEER & TURKEY EXPO (29th), The SUMMIT Sports & Ice Complex, Dimondale, MI (SW side of Lansing).

• February 20-21-22 ILLINOIS DEER & TURKEY EXPO (25th), Prairie Capital Convention Center, Springfield, IL.

• March 13-14-15 OHIO DEER & TURKEY EXPO (23rd), Bricker Bldg, Ohio Expo Center (State Fairgrounds), Columbus, OH

• April 10-11-12 WISCONSIN DEER & TURKEY EXPO (31st), Alliant Energy Center of Dane County, Madison, WI Read more

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