SCOTT’s experience meets innovation to create the all-new Hyper Jaw™.Clay City, KY – SCOTT Releases, the industry leader in release aid technology, has tapped into its 35-year legacy to match experience with innovation and create the Echo™ index finger release.

The focal point of the Echo is the new Hyper Jaw™ technology, resulting in a never-before-seen release head configuration. The independent jaws operate in perfect synchronization with one another, removing any lateral torque produced by inconsistencies in shooting form. Read more

STAUNTON, VA- Parker Bows, the leading manufacturer of high quality Compound Bows and Crossbows as well as RED HOT Crossbow Accessories is proud to announce the all NEW Tornado XXTreme Crossbow for 2017. Parker’s Tornado XXT Crossbow combines new Xtreme Xbow Technology (XXT), Performance and Value into a Compact, Lightweight crossbow package.

The Tornado XXT incorporates radical new crossbow technology that breaks all the historical barriers of crossbow performance and design. Parker’s new patented Xtreme Xbow Technology (XXT) combines, 1) Inverted Cams, 2) Split Limb Array, 3) Cavity-Back Riser and 4) HP Synergy Cams to set a new performance standards for speed, quiet operation, and ease of cocking, all while being packaged in a light-weight, compact, maneuverable platform. The Tornado XXT shoots a deadly 365 FPS, and comes equipped with Parker’s exclusive factory installed Anti-Vibration and Shock (AVS) System and Split Limb Dampeners to reduce noise and vibration for ultimate concealment in the woods. Like its contemporaries, the Tornado XXT is equipped with arguably the best crossbow Trigger in the industry. It features an ambidextrous auto-engaging safety for right or left handed shooters and an anti-dry fire lock – A Parker Exclusive. Read more

Sparta, Wisconsin – Mission Archery specializes in creating bows that hit the sweet spot between performance and price. For 2017, we are excited to introduce two highly adjustable bows to our line – The Zone and Hype® DTX.

“These new bows feature proven technologies from our premier bow line to offer best-in-class performance and shootability,” said Mathews VP of Sales and Marketing, Brad Treu. “Whether you’re an experienced archer or just getting into the sport, Mission Archery has a bow that fits your specific needs.”

Built off of the award-winning Hype® DT, the new Hype DTX features a new perimeter weighted F.I.T (Focused Inertia Technology) Cam System, providing enhanced vibration control and a stable shooting platform. Draw lengths range from 19-30 inches and draw weights go from 15-70 pounds making this bow extremely versatile. Finished off with a Dead End String Stop and Mathews Harmonic Stabilizer, this bow out performs its $399 price tag. Read more

SUPERIOR, WI — Rage, the number-one-selling mechanical broadhead on the market, now offers two complete arrow packages so archers can spend less time building arrows and more time shooting them. The new Rage Simply Lethal Arrow package combines a popular Gold Tip pre-fletched carbon arrows with the archer’s choice of either the Rage SC 2-Blade 100-gr. or the Rage SC 2-Blade Chisel Tip 100-gr. broadheads and a set of field points for practice. Extremely tough and very dependable, these arrows come out of the box pre-cut and fully equipped with nocks, inserts, and 2-inch GT vanes installed. Read more

Barnett has launched an all new line of youth bows for 2017, each designed to get kids excited about archery and keep them hooked on shooting. From the new Quicksilver and Wildhawk for beginners to the more advanced Vertigo and Tomcat 2, every bow in the lineup comes with everything a young shooter needs to start having fun right out of the package.Cool colors and eye-catching graphics make these bows irresistible to pick up, but it’s the ergonomic designs and kid-friendly features that allow youngsters to shoot comfortably and with the kind of accuracy that makes archery fun!

The line starts with the Quicksilver, a traditional style bow for small beginners with an 18″ to 22″ draw length, great for ages 5-8. It has an ambidextrous riser, a soft-touch reinforced grip and an ergonomic handle with a built-in safety ledge to protect young hands. It includes two arrows, an adjustable sight and finger rollers for comfortable, pain-free shooting. Read more

Memphis, Michigan — As the leading manufacturer of archery equipment and design, G5® understands that success afield starts at the practice range. It’s that dedication to perfection that led to the creation of the BMP—Ballistics Matched Point—providing bowhunters with a level of realism in their practice never before available without sacrificing a broadhead at the range and quickly chewing up targets.

The all new BMP is designed to mimic actual broadhead flight for unrivaled realism at the practice range, directly resulting in higher success in the field. The BMP features the exact same weight distribution, size and aerodynamics of the all new Dead Meat broadhead, but it’s safe to use on any target. Read more

Frankenmuth, MI— January 9, 2017 — Killer Instinct® CHRG’D™ is electrified with performance at a super-affordable cost. Dependable knockdown power is combined with a compact, balanced frame for maneuverability in the field. Killer Instinct accuracy is never compromised with our CNC-enhanced, precision flight barrel. This bow utilizes RTT™ Reliable Trigger Technology and provides a respectably smooth and crisp shooting 3.5-LB trigger pull. Integrated Anti-Dry Fire prevents dry firing the crossbow when unloaded and the LUMIX™ Reflex Red Dot provides 4-reticle options and 7-brightness settings for quick target acquisition and unmatched aim in low light settings.

In addition, the CHRG’D utilizes a folding foot stirrup that provides clearance for shooting and doubles as a stand for setting your bow down. Outside of the performance specs itself, features like rubber-silencing finish and TriggerTech™ upgrade compatibility make this bow ‘best-in-class’. Read more

TRUGLO, Inc. introduces the all new TitaniumX family of performance broadheads. These mechanical and fixed-blade broadheads are available in for both compound bows and crossbows in several blade configurations.TitaniumX Broadheads are CNC-machined from Grade-5 Titanium. The toughness of titanium demands a precision machining process that results in the most accurate and durable ferrules. The TRU•CUT one-piece titanium tip cuts immediately on impact with devastating toughness. All models feature TRU•THRU .031″ thick precision-sharpened stainless steel blades that are incredibly sharp and replaceable. Read more

Center Balanced Targeting System creates unparalleled balance for unmatched accuracy.Memphis, Michigan —Prime Archery®, by G5® Outdoors—the leading manufacturer of premium archery equipment, reveals the revolutionary Centergy Air™ compound bow, which focuses on industry-leading design to create a bow that offers a level of balance and stability never before available to archers, with a lighter riser and feel than the Prime Centergy.

In the three main parts of the draw cycle—the draw, the aim and the release—shooters spend the most time in the aiming process by far. The Centergy Air features Prime’s Center Balanced Targeting System—a riser design that’s built around a lower center of gravity—which drastically reduces pin movement, allowing you to keep your sight on target longer for more consistent accuracy. No other lightweight and streamlined bow on the market will allow you to keep your pins on target and improve your accuracy like the Centergy Air. Get locked on, and stay locked on. Read more