BARNEVELD, WI – The latest release from Vortex® will change how you think about shotgun red dots. The Viper® Shotgun Enclosed Micro Red Dot packs everything a turkey hunter needs into a rugged, intuitive platform. And it mounts to dozens of shotgun platforms with no plates or adapters.

Patent-Pending Integrated Mount Changes the Game on Shotgun Dots.

For years, hunters and shooters who wanted to mount a red dot to their shotgun had to settle for placing it on the rib or using a variety of plates and shims. Viper® changes all that. With its integrated mount, and universal mounting system, it’s simple to get Viper® mounted on your drilled and tapped shotgun right out of the box. Not only does this get you mounted up and into the field faster, it ensures your dot is in a natural location that doesn’t interfere with your cheek weld. Put it all together and you get a dot that fits your shotgun and how you shoot.

Viper® Shotgun Enclosed Micro Red Dot 3 MOA Dot

·MAP $299.99 | MSRP $429.99 Read more

Smith & Wesson Brands, Inc. (NASDAQ Global Select: SWBI), a leader in firearm manufacturing and design, today announced the start of its Seeing Green Rebate program.

During February, March, and April 2025, this exciting offer will include a free Viridian® RFX15™ Green Dot Reflex Sight with the purchase of a qualifying, new Smith & Wesson pistol. The RFX15 is a 3MOA optic with a 17x24mm viewing window. Its design includes a high-grade aluminum alloy body, both visible and night vision brightness settings, and auto shut-off/Instant-On® technology. This optic boasts an added value of $289.00 and can be utilized across various frame and slide sizes.

In addition to select M&P® M2.0® compact and full-size models, other popular series eligible through this offer include a variety of Shield Plus, M&P5.7, M&P22 Magnum, Performance Center® Competitor, Performance Center Carry Comp, and S&W® Equalizer® pistols. Whether you’re looking to expand your carry rotation, add an M&P to your range bag for training needs, or even update your competition platform, the Smith & Wesson Seeing Green Rebate has you covered.

Rebate coupons may be submitted online or mailed in. For full Terms and Conditions and an eligible SKU list visit www.swrebates.com. Read more

THE CROSSFIRE® GREEN DOT AND THE TAN CROSSFIRE® RED DOT.

BARNEVELD, WI – Two new Crossfire® colors are providing shooters with even more choices. Those looking to add a green dot to their optical loadout can now find a simple, robust point of aim in the Crossfire® Green Dot. Fans of tan will love how the new tan Crossfire® Red Dot matches their favorite-colored weapon.

THE ALL-NEW CROSSFIRE® GREEN DOT. Read more

ATN Corp, the foremost authority in advanced Smart Digital, Night Vision, and Thermal Vision Optics is thrilled to showcase one of their latest innovations this year at SHOT Show, the TICO LTV. This groundbreaking thermal clip-on device offers a revolutionary upgrade for hunters and observers, transforming any daytime scope into a high-performance thermal sight.

With the TICO LTV, you’ll experience a significant upgrade in your hunting and outdoor gear with the TICO LTV from ATN. This innovative thermal clip-on effortlessly converts your daytime scope into a high-performance thermal sight, offering unprecedented benefits for predator detection and observation. With versatile viewing modes including Black Hot, White Hot, and Color, the TICO LTV adapts to various environments and target detection needs, ensuring you never miss a moment.

The TICO LTV is engineered for simplicity and efficiency. It attaches quickly to your rifle scope using the Scope Mounting System (SMS) or Quick Detach Mount (QDM), providing a secure and swift connection. There’s no need for zeroing; just install, align with the reticle, and you’re ready to go. Despite its advanced features, including a 1024×768 OLED display, the TICO LTV remains lightweight at just 1.1 lbs and boasts an ultra-low power consumption for over 8 hours of continuous use. Read more