ACCOKEEK, MD – Introduced last year, the Franchi Momentum Elite rifle family continues to grow with the introduction of three new chamberings and a new hunting camo pattern. New calibers include .300 Win. Mag., 6.5 PRC (Precision Rifle Cartridge) and .350 Legend for state hunting regulations calling for straight-walled hunting cartridges. The newest camo pattern available is Sitka OPTIFADE Elevation II complimented by the Cobalt Cerakote barrel, reciever and bolt handle.

The Momentum Elite rifle stock, patterned after the original Momentum’s revolutionary design combines raised curves and crisp checkering at strategic places along the rifle. This delivers an enhanced ergonomic feel and positive hold in the five most commonly used shooting positions. Sling-attachment points are recessed on the stock, eliminating the need for intrusive swivel studs. At the butt, Franchi’s popular TSA recoil pad absorbs up to 50 percent of the rifle’s felt recoil with integrated contours to offer more comfortable benchrest shooting positions. Read more

Hickory, North Carolina – January 20, 2021 – WOOX has broken new ground with the introduction of the new Furiosa Micarta rifle chassis.

The Furiosa rifle chassis were introduce in 2020 and quickly gained a reputation for accuracy, reliability, and classic design. Now in 2021, WOOX is introducing the first rifle chassis of its kind, combining aircraft grade aluminum and micarta.

Micarta is widely regarded as one of the toughest materials made. During the production process, sheets of material are impregnated with colored dyes and phenolic resin. These sheets are then stacked together to achieve the desired thickness and bonded into a single sheet under tremendous pressure and heat. This process then produces a material that is impervious to cracking or warping. It also produces unique ergonomics with improved grip and never feels cold to the touch. Weather resistant, the WOOX Furiosa Micarta chassis cast off moisture, as well as most oils and solvents. An additional benefit is the exceptional vibrational harmonic dampening properties of the chassis material, which further assists accuracy. Read more

NEW HAVEN, Mo. – ALPS OutdoorZ, premiere manufacturer of extreme-duty hunting packs and gear, has developed a solution for waterfowl hunters to keep their shotguns dry and protected in the most austere climates and hunting conditions. The new Waterproof Gun Case was designed to keep shotguns clean, undamaged, and in peak operation when carried to and from waterfowl hunting blinds.

The Waterproof Gun Case is based on a rugged 500D welded PVC outer shell that is resistant to the typical punctures, abrasions, and environmental harshness typically encountered when waterfowl hunting. The interior shell is comprised of a high-density, closed-cell flotation foam, with additional protection offered by a padded liner. Sealing the gun case from water intrusion is a buckled roll-top similar to those used for expedition-grade dry bags. Read more

ACCOKEEK, Md. – The Franchi Instinct SLX sits atop the popular Instinct SL line as the deluxe version for shooters who enjoy beautiful styling as much as performance and superior ergonomics. The heirloom-quality shotgun is now available in 28-gauge and follows the Franchi tradition of producing fast, reliable and smooth-swinging guns for hunters and sporting shooters.

These striking over/under shotguns boast features usually seen on expensive, high-end shotguns such as a cut-out locking lever, artistically engraved receiver with gold inlays, gold trigger and handsomely checkered AA-grade walnut Prince of Wales stock and Schnabel forend. The glossed-blue barrels are tipped with a red fiber-optic sight and extended choke tubes to complete the overall aesthetic.

Now available in a 28-gauge offering, the shotgun performs as well as it looks. The intuitive design provides a comfortable, instinctive feel to quickly get on target. A safety-mounted selector switch allows shooters to choose which barrel fires first. All-steel auto ejectors throw spent shells well clear. The Instinct SLX delivers not only an exceptional shooting experience, but traditionally elegant looks so handsome, you can’t help but want to show them off. Read more

WESTFIELD, Massachusetts –– Savage Arms is proud to announce three dynamic new additions to its catalog. Guns & Ammo Magazine’s Shotgun of the Year for 2020 is now available in sporting model: RENEGAUGE Competition. The 110 Tactical and AXIS II are now being chambered for the 6mm Advanced Rifle Cartridge (ARC). And for long-range hunters, four Model 110s will be chambered in 28 Nosler.

“2020 was a big year for Savage,” Al Kasper, President and CEO of Savage Arms said. “2021 is going to be even bigger. We have our sights firmly set on innovation and really rounding out our catalog. These three models do just that. Each represents something our customers have been asking for. 6mm ARC is a round with a tremendous potential. 28 Nosler is pushing the limits for ethical hunting—and RENEGAUGE keeps on evolving.”

RENEGAUGE Competition

RENEGAUGE Competition builds on the American made 12 gauge’s success and adds some new elements specifically designed to give the platform a competitive edge. The extended magazine tube increases capacity to a full ten rounds. The barrel is finished with Melonite, while the receiver, magazine tube and Extended Skeet2 Light Modified Choke are finished in Cerakote®. Read more

ACCOKEEK, Md. – Franchi’s first foray into bolt-action rifles was a huge success with the introduction of the Momentum rifle. New models have been introduced with updated features and performance to create the Momentum Elite line. Franchi adds another rifle to the family with the Momentum Elite Varmint Rifle. Chambered in popular varmint calibers, the latest iteration features an all-new stock designed specifically for varmint hunting and covered in the versatile OPTIFADE Subalpine camo.

The three new caliber offerings highlight three preferred varmint rounds ideal for taking down small game. Chambered in .223 Rem., .22-250 Rem. and .224 Valkyrie, the Momentum Elite Varmint rifle pairs accurate rounds with precision shooting on a dependable platform.

Designed specifically for varmint hunting, the rugged EVOLVED EGONOM-X synthetic stock features a removable cheek rest and checkered-polymer grip for a custom fit to individual shooters. A TSA recoil butt pad takes the bite out long days of shooting by reducing felt recoil by up to 50 percent. A one-piece picatinny rail sits atop the receiver for easy optic mounting. Read more

Uberti USA Celebrates the Old West with the Addition of Hardin and Teddy Replica Revolvers to Their Famed Outlaws & Lawmen Series

ACCOKEEK, Md. – The history of the Old West pitted heroes and gunfighters against each other in a fight for control of the expanding frontier. Uberti USA celebrates this duality with the addition of the Hardin and Teddy replica revolvers to the Outlaws & Lawmen Series. The two new guns join Uberti USA’s homage to famous heroes and gunfighters such as Jesse James, Frank James, Doc Holliday, Bob Dalton, Wild Bill Hickok and William “Billy the Kid” Bonney. Read more

ACCOKEEK, Md. – Benelli brings together the best of both style and high performance with the introduction of the ETHOS Cordoba BE.S.T. shotgun. Designed for high-volume shooting, such as dove hunting in Argentina, the ETHOS Cordoba enjoys upgraded features along with the industry leading Benelli BE.S.T. finish technology for ultimate protection from rust and corrosion.

Built to withstand thousands of rounds, the Benelli ETHOS Cordoba BE.S.T. relies on the ultra reliable Inertia-Driven operating system to deliver shot after shot without failure when the hunting heats up. The new shotgun combines the best features of a target gun with the strength of a hunting gun. Premium features such as ported barrels for quick follow-up shots and the ComfortTech recoil-reducing system to soak up recoil create a lightweight and perfectly balanced shotgun.

The front fiber-optic sight along with a mid-rib bead sit in a wide broadway sight channel to naturally lead a shooter’s eye to the target for instinctive aiming. The Shell View system with small windows in the magazine tube give instant feedback as to how many shells are loaded. The barrel and chokes are coated with Benelli’s BE.S.T. finish for protection from a shotgun’s worst enemies – rust and corrosion. Read more