Ultimate First Aid Afield

Ultimate Band-Aid for
Worst Case Scenarios

LITTLETON, NH – (FALL 2011) – Earthquakes.
Floods. Hurricanes. Tornadoes. Car crashes. No one has the luxury of knowing
when they or a loved one might be thrust into a situation where they sustain a
potentially life threatening bleeding wound. That’s why consumers need to be
prepared to address these worst case scenarios by always keeping QuikClot Home,
the world’s most effective hemostatic bandage for stopping bleeding, on hand.

Originally developed for the U.S. military, which relied on the
product’s groundbreaking technology to save scores of soldiers’ lives on the
battlefields of Iraq and Afghanistan, QuikClot® is now available to consumers at
food, drug and mass retail outlets exclusively from Tender Corp., a leading
developer of first aid products designed for active lifestyles.

HOW IT
WORKS

Developed by Z-Medica Corp., QuikClot® Home is a mesh bag made of
a porous fabric that contains tiny beads of a mineral called Zeolite. When
QuikClot® comes into contact with blood, the Zeolite acts as a molecular sieve,
rapidly absorbing smaller water molecules from the blood. Only the larger
platelets and clotting factor molecules remain in the wound in a highly
concentrated form – a process that promotes extremely rapid natural clotting and
prevents severe blood loss. When placed onto a wound, the QuikClot® bag stops
even venous and arterial bleeding in under five minutes. By contrast,
conventional methods for stopping bleeding, such as applying direct pressure,
can take between 10 minutes to 30 minutes to clot blood, but by that time it can
be too late.

QuikClot®’s FDA-approved low-heat formula is completely
safe and biologically inert, so there’s little chance of an allergic reaction
occurring. And, unlike competing products, which often come in the form of loose
granules, there’s no risk of QuikClot® scattering in windy conditions or
becoming easily activated by rain or water.

“For less than the cost of a
movie ticket, QuikClot® Home offers families the ultimate insurance for
surviving a serious, potentially life-ending injury,” said Tender Corp.’s Chief
Marketing Officer Frank Meyer.

PROVEN TO SAVE LIVES

In addition to
being the hemostatic product of choice of the US Military, EMT teams across the
country have relied on QuikClot® to save the lives of gunshot victims, including
people who sustained bullet wounds during the high profile shopping mall
shootings in Tucson, AZ, this past January.

Every year 50,000 people in
the U.S. die from bleeding related to traumatic injury, said Meyer. “When
someone suffers a serious bleeding wound every moment counts. If you don’t have
immediate access to professional medical assistance, QuikClot is your next best
option.”

An indispensable addition to a home first aid kit or car glove
compartment, QuikClot® Home is available at Walmart, among other leading
retailers. This fall, Tender Corp. will be offering a special coupon through
Walmart and Coupons.com for a $2 discount off QuikClot® Home. For more
information on QuikClot® and other essential emergency and disaster preparedness
products, visit Tendercorp.com and Adventuremedicalkits.com.

About Tender
Corp.
Tender Corporation, a leading developer of skincare and first aid
products designed for active lifestyles, is a privately owned and operated
business located in the heart of the White Mountains in Littleton, NH.
Currently, its products are distributed worldwide in over 40 countries. Founded
in 1975, the firm manufactures and markets the world-famous insect bite
treatment, After Bite® — The Itch Eraser®, a full line of well-known insect
repellents, first-aid treatments, sunburn and windburn products, as well as
activity-specific first aid kits and survival gear through its outdoor division
Adventure® Medical Kits. Web: http://www.tendercorp.com

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