Berger 6.5mm 156gr EOL Elite Hunter Bullets

Mesa, AZ – Berger Bullets is shipping the new 6.5mm 156gr EOL Elite Hunter projectiles to exclusive retailers now.

The long-awaited 6.5mm 156gr EOL Elite Hunter bullets are purpose-built for hunters demanding a heavy-bullet solution for their Creedmoor, PRC, 26 Nosler and other 6.5 caliber long-range hunting platforms. EOL Elite Hunter bullets are “heaviest-in-class” and designed to break the common trend-line for today’s heavy hunting offerings. The sleek profile features an ultra-high ballistic coefficient (B.C.) and increased sectional density, delivering the highest energy retention upon impact.

EOL Elite Hunter Bullets utilize Berger’s industry-leading hybrid ogive design, which blends tangent and secant designs to optimize efficiency, reduce wind-drift, and minimize sensitivity to seating depth. EOL’s are easy to load and shoot, and provide the unmatched accuracy and performance that long-range enthusiasts expect from Berger Bullets. Read more

Introducing 223 Norma Tactical – Reliable Performance at Unbeatable Price

For more than a century, hunters have relied on Norma® for accuracy, reliability and unsurpassed terminal performance. In 2019, Norma is proud to deliver this same standard of quality and reliability to even more shooters with the release of its new Tactical line, which debuts with the highly anticipated 223 Norma Tactical.

The all-purpose addition to Norma’s 223 line is topped with a 55-grain full metal jacket bullet designed for reliable feeding in a wide variety of rifles and pistols. The brass-cased ammunition is manufactured to exacting specifications to ensure effortless extraction in the most trying of conditions. The consistency offered by the new 223 Norma Tactical will set a new standard for performance. Read more

Bullets: Do They Stand up to Claims?

By Glen Wunderlich

Ammunition manufacturers seem to tout their brand of load offerings as the best in overall performance compared to their completion. However, the truth about the matter cannot be found by punching paper targets, unless accuracy is to be the only factor. Although bullet placement is always the most critical component in taking a whitetail deer, factors such as bullet expansion and penetration play a vital role – especially if shots are not perfectly positioned.

Independence Day provided an opportunity to test two relatively new ammunition offerings from top-brand manufacturers in .450 Bushmaster: Hornady and Federal.

The .450 Bushmaster was designed by the Hornady Manufacturing Company for Bushmaster Firearms International producing a .45 caliber cartridge that would function in the short AR-15 action. The result of this collaboration is the increasingly popular .450 Bushmaster. Initially, ammunition choices were quite limited, but as the cartridge has gained popularity in what was once labeled as shotgun zones, so has the options in firearms and ammunition.

Hornady’s 250-grain FTX bullet has been the popular choice and by all accounts is very accurate. In my limited experience in recent years, it has done its job in the field. However, my unscientific testing found that the bullet’s weight retention is less than ideal, even though it is reported that Hornady has made this bullet tougher than normal. I sure don’t know what that means in specific terms, but other manufacturers claim similar results. I’m about to find out.

If a firearm and ammunition combination cannot produce acceptable accuracy, bullet integrity is a moot point. Since the Hornady FTX load is extremely accurate, it will take a good competitor to replace it as the go-to hunting load. At the shooting range, my testing with a Ruger American rifle, the Hornady Interlock 245-grain bullet offering (not the FTX load) put three shots in the bull’s eye at 100 yards with absolutely no adjustments in the scope from last season’s setting with the FTX ammo.

Hornady explains the Interlock ammo this way: InterLock® bullets feature exposed lead tips for controlled expansion and hard-hitting terminal performance. Bullets used in American Whitetail® ammunition feature our pioneering secant ogive design and exclusive InterLock® ring — a raised ring inside the jacket that is embedded in the bullet’s core that keeps the core and jacket locked together during expansion to retain mass and energy.

Next up for accuracy testing was a new load by Federal with a slightly heavier bullet in 260 grains. Dubbed the Fusion line, Federal puts it this way: Fusion® was the first rifle ammunition specifically built for deer hunting—and it’s still the best, offering the largest expansion and highest weight retention in head-to-head comparisons against the competition. With a molecularly fused jacket and a pressure-formed core, Fusion transfers maximum energy on target.

Again, without so much as a one-click adjustment, the Federal Fusion ammo with its 260-grain bullet was on the mark at 100 yards with a 3-shot group of less than 1.5 inches – plenty good for minute-of-deer accuracy. Interestingly, the advertised velocity is 2200 feet-per-second – the same as the lighter Hornady bullet loads. This means more energy and that’s a good thing.

However, there’s more to effectiveness than mathematics and it’s the transfer of energy. A bullet must not only penetrate, it must expand, as well. The more the bullet penetrates and expands without disintegrating to any degree, the better.

Now that we know all of three types of ammo are more than acceptable in the accuracy department, it’s time to measure a most important aspect of performance. Next week, we’ll do just that.

CCI Quiet-22 Semi-Auto Ammo

GW: The original CCI Quiet Ammo is great around the homefront, where noise is unwanted. At a mere 710 fps, it has taken out many ground squirrels, red squirrels and other pests and is accurate. Having a similar round that will cycle a semi-auto makes a lot of sense and the noise level should still be acceptable.  I also note that the new ammo uses a 45-grain bullet instead of the 40-grain offering.

LEWISTON, Idaho – – CCI Ammunition is excited to announce new Quiet-22 Semi-Auto, which is incredibly quiet yet ultra-reliable in autoloading rimfires. Shipments of these 22 LR loads have been delivered to dealers.

Quiet-22 Semi-Auto drastically reduces the volume of standard 22 LR rounds while cycling flawlessly through semi-automatic rifles and handguns. The accurate, low-velocity loads provide the sensation of shooting through a suppressor—without the suppressor—and are perfect for new shooters, and shooters looking for a reduction in noise.

Features & Benefits

  • Flawless cycling through semi-automatic rifles and handguns
  • Significant reduction in perceived noise
  • Excellent accuracy
  • Low velocity at 835 feet per second

Part No. / Description / MSRP

975CC / 22 LR, 45 grain LRN, 835 fps, 50-count / $5.95 Read more

Kestrel Ballistics Weather Meter with Hornady 4DOF Solver

The highly anticipated handheld meter for long-range hunters and shooters is now available

BOOTHWYN, PA – Kestrel Ballistics, the leading brand in rugged American-built weather meters and long-range shooting accessories, has partnered with Hornady, the premier manufacturer of bullets, ammunition, reloading tools and more, to launch an all new advanced ballistics weather meter for hunters and shooters. The Kestrel 5700 Ballistics Weather Meter with Hornady 4DOF ($499) is now available online and currently shipping to customers.

Combining reliable onsite environmental measurements with precise Hornady 4DOF trajectory solutions – this all-in-one, compact unit is fully functional as a tool for long-range precision shooting. With the full power of the 4DOF ballistic app now integrated in the Kestrel meter, shooters can leave the phone behind and rely on the durable, compact Kestrel unit for the critical target data they need in the field. The built-in Hornady 4DOF Ballistic engine provides trajectory solutions based on projectile Drag Coefficient along with the exact physical modeling of the projectile and its mass and aerodynamic properties. Coupled with features like zero angle and aerodynamic jump, it is ideal for long-range calculations. Accounting for all environmental and ballistic variables that affects bullet trajectory over distance, the Kestrel with integrated 4DOF solver quickly and accurately delivers dead-on aiming solutions for any rifle or round. Read more

Midsouth Shooters Supply 50th Anniversary

Clarksville, TN –

Half a century later, and Midsouth Shooters Supply is thriving. In an industry fraught with unforeseen pitfalls Midsouth has grown, expanded, and diversified themselves into an e-retailer on the rise, all because of the stewardship of Connie and David “Dirt” King.

Midsouth celebrates their 50th Birthday this July, and with it comes a time of celebration not just for the company, but for anyone who shops with them. Throughout July, customers will have the chance to take home more great deals than ever before, plus tons of prizes! Midsouth Shooters has put together several giveaways with their favorite partners, like Hornady, Nosler, Lyman, Del-Ton, Sierra, and more!

What makes this 50th anniversary even more special? This June marks the 50th anniversary of their owners. The Mayor of Clarksville, TN, Joe Pitts, has even declared a proclamation designating June 22nd as David and Connie Day! Together, they’ve forged 100 years of commitment to each other, and Midsouth’s wonderful customers. Without their guidance and steadfast values, Midsouth wouldn’t be the premier online reloading and shooting supplier it is today.

Dirt and Connie, both TN natives, celebrated their longevity in love and business with their family and friends this past weekend.

Be sure to check https://www.midsouthshooterssupply.com/ daily for deals, giveaways, coupons, and more details about Midsouth’s story! Read more

Vihtavuori Dominates 2019 Firearms Industry Super Shoot

Sedalia, MO – Vihtavuori Powder dominated the 47th Annual Firearms Industry Super Shoot (F.I.S.S.) with the entire Top 20 competitors using N133 smokeless powder.

Each year the F.I.S.S. attracts hundreds of the world’s best competition benchrest shooters to Kelby’s Range in North Lawrence, Ohio. Over four days of competition, five-shot groups are fired at targets ranging from 100/200 yards with a variety of new and innovative firearms, equipment and accessories. Benchrest shooters are often viewed as trend-setting within the competitive shooting sports, and their near unanimous use of Vihtavuori powder is unprecedented.

Vihtavuori Production Manager, Mika Syrjala, stated: “Vihtavuori’s extreme temperature stability and clean burning characteristics enabled it to outperform all other reloading powders during northern Ohio’s volatile May weather. The results are a testament to nearly 100 years of our continued product development.” Read more

Bass Pro Shops Sells 11 Cabela’s Stores for $324.3 Million

San Francisco — A joint venture led by Sansome Pacific, a real estate investment firm based in San Francisco, has acquired 11 locations of outdoor sports retailer Cabela’s for $324.3 million. The transaction was structured as a sale-leaseback with the seller, Bass Pro Shops, which owns the Cabela’s brand.

Much like Bass Pro Shops, Cabela’s is known for its sprawling retail campuses. The 11-property portfolio spans 1.6 million square feet on 227 acres of land. Bass Pro Shops is based in Springfield, Missouri, while Cabela’s is based in Sidney, Nebraska. The specific locations of the 11 stores were not disclosed. Read more

CCI VNT Rounds for Varmint Hunters, Target Shooters

LEWISTON, Idaho – – CCI Ammunition introduces new VNT loads in 17 Mach 2 and 22 WMR, offering precision performance for varmint hunters and target shooters. Shipments are being delivered to dealers.

In 2018, CCI extended the range and devastation of magnum rimfire with the VNT bullet design. Now, it’s offering VNT loads in 17 Mach 2 and 22 WMR. The new loads feature a Speer bullet with an extremely thin jacket and polymer tip that team up to offer flat trajectories, superb long-range accuracy and explosive terminal performance on impact.

Features & Benefits

    • New 17 Mach 2 and 22 WMR loads
    • Speer VNT bullet design
    • Very thin jacket combined with precision-built polymer tip
    • Devastating terminal effect on varmints
    • Flat shooting and highly accurate to maximize effective range
    • Consistent CCI priming
    • Nickel-plated cases

Read more

HEVI-Metal Longer Range

Ten years ago, HEVI-Shot’s revolutionary HEVI-Metal® shotshells built a well-deserved reputation as the go-to ammunition for serious bird hunters who wanted to boost the odds of getting their limit each day in the field. For 2019, HEVI-Shot ® raises the game with HEVI-Metal® Longer Range.

This shell design (using a 2.35 ft-lb energy standard for downrange lethality) represents a fundamental, immediately noticeable performance advantage by combining these features:

·A 16% increase in the density of the alloy in the shell by replacing the HEVI-Shot® HEAVIER THAN STEEL® alloy with bismuth. In the original HEVI-Metal® shell, the smaller pellets of HEAVIER THAN STEEL® alloy matched the killing power of the steel, but we could put more of them in the shotshell. In HEVI-Metal® Longer Range, the bismuth pellets are still smaller than the steel pellets, but their higher density gives them more killing power than the HEAVIER THAN STEEL® alloy they replace. Read more

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