In pursuit, the choice of broadheads can make all the difference. Fire-N-the-Hole and Mossy Oak are thrilled to introduce a game-changing addition to the world of compound and crossbow hunting: the Sidewinder Broadhead decorated with the iconic Mossy Oak Country DNA pattern.

This partnership aims to offer bowhunters a seamless shooting experience that always hits “right on the pin” per concept creater and owner Kenny Isringhausen. The 4 inch Sidewinder Broadhead was conceptualized in 2009 with the 4 inch broadhead released in 2018. Read more

Sparta, Wisconsin – The 2024 LIFT checks all the boxes. At sub-4 pounds, this next generation of hunting bows utilizes the all-new SwitchWeight X Cam delivering speeds up to 348 FPS while remaining deadly quiet. The LIFT features reimagined RPD™ limbs and a new top axle system for lightweight stability. Everything put into the 2024 LIFT is made to deliver a higher standard of bowhunting – guaranteed.

“We started from the ground-up with new cams, limbs, limb cups, riser, and strings all working in perfect unison to create something the hunting world has never seen before,” stated Mark Hayes, Design Engineering Manager. “Every component of the bow got faster, more efficient, and most importantly, lighter. We managed to build a bow under four pounds without sacrificing the stability and accuracy required by the most dedicated hunters in the world”. Read more

[Eugene, OR] — Bowtech, a name synonymous with innovation and excellence in the archery industry, is proud to unveil its latest game-changers, the 2024 Bowtech Core SS and Core SR. Engineered to push the boundaries of archery technology, these bows are set to redefine the archery experience.

The Core SR: Setting a New Standard for High-Performance Speed Bows

This bow delivers extreme speed while maintaining an astonishingly comfortable draw and unparalleled accuracy. It’s the embodiment of precision and power, setting a new standard for high-performance speed bows. The Core SR is the ultimate choice for those who demand top-tier speed without compromising on comfort. Read more

Dead Ringer is happy to announce the launch of its new Quick Draw 5-Pin Bow Sight.

Designed to mount directly onto nearly any bow via a universal mounting system, the Dead Ringer Quick Draw 5-Pin Bow Sight allows for micro-adjustments for pinpoint accuracy. It’s constructed with a precision machined 6061 CNC aluminum alloy frame and sports a tool-free locking arm knob. The sight features crisp .010 pins, a built-in sight level, rechargeable pin light, and a fiber housing system for precision aiming, even in low-light conditions.

To learn more about the Quick Draw and browse Dead Ringer’s full lineup, visit deadringerhunting.com. Read more

Barnett® built its newest lightweight, compact crossbow for 2023. Women, young shooters, and new hunters were not forgotten during that process. The Recruit XP represents an exceptional value in a crossbow, offering a sub-$300 package that is incredibly easy to use while delivering deadly downrange performance. At a blazing 330 FPS, the Barnett Recruit XP has plenty of punch for anchoring big game. The Recruit XP’s one-bolt assembly is quick and effortless, and the crossbow includes the accessories needed for first-time hunters to head to the woods.

The Barnett Recruit XP is one of the easiest crossbows to use. A combination of size, weight, and ease of cocking makes it the perfect choice for anyone looking for their first crossbow. With a draw weight of only 125 lbs, reduced by half when cocking with the included rope cocking device, this bow is effortless to draw—possibly the easiest on the market—and perfect for young shooters. Still, the Recruit XP’s 330 FPS rating sends arrows with pinpoint accuracy at speeds rivaling top-of-the-line vertical bows. Read more