Plymouth, MI – EOTECH, inventor and original manufacturer of Holographic technology for use on military, LE, hunting, and consumer firearms, has been awarded a follow up SBIR (Small Business Innovation Research) contract for the development of a dual-color holographic head-up display for increased situational awareness and targeting in military aircraft.

This Phase II contract funds further development to produce a system that allows more information to be acquired faster without obscuring the pilot field of view, which leads to efficient decisions and reduced cognitive load on the end-user. Commercially, the developed technology may adapt to existing firearm weapon sights, and could provide customers with new functionality, such as overlaying waypoints or caliber data onto their field of view. Read more

Industry’s Most Accurate Rangefinder Designed Specifically for Bowhunters

OVERLAND PARK, Kan. –– Bushnell®, an industry leader in performance optics, is excited to announce the availability of the most precise laser rangefinder of its era – the new Broadhead Laser Rangefinder. Meticulously engineered for industry-leading precision and +/- 0.3-yard accuracy out to 150 yards on any target, the Broadhead Laser Rangefinder is the perfect options for archers and bowhunters as they set their sights on the upcoming season.

Now available for purchase online or at your local archery supply store, the Broadhead builds on Bushnell’s legacy of developing the most advanced rangefinders for today’s outdoor enthusiast. At its core, the Broadhead is tailored around short-range accuracy for archers who need to know exact distances. The Broadhead’s 0.3-yard accuracy has been tested to deliver consistent ranges on any target, such as 3D targets and animal hides, regardless lighting or reflectivity. And combined with +/- one-degree angle accuracy, it leaves no doubt about a bowhunter’s precise range to target. Read more

Hawke® Optics, a world leader in quality sporting optics that perform outstanding in the field while maintaining optimum value

for the consumer, is proud to announce that its premium First Focal Plane Frontier riflescope line with 34mm main tubes is now shipping to customers and dealers everywhere. Shooters gearing up for extreme long-distance shots, whether in competition or hunting, can now get their hands on a scope with top of the line glass clarity and features.

The Frontier 34 FFP scopes are part of the System H7 series, which use index matched lenses with outstanding clarity throughout the entire field of view. Like the rest of the Frontier line, the glass surfaces in System H7 have an amazing 21 layers of advanced coatings producing extremely high light transmission and a clearer field of view. These First Focal Plane scopes help you hit your target out to ranges most shooters wouldn’t even consider possible, all while being what may be the best value in premium long-range shooting equipment that you’ll find anywhere. Read more

The SIONYX Aurora Black and PRO, handheld digital color night vision cameras, will now be available in all-new Uncharted kits, which come in two bundle options. Paired with either the RAM Camera Mount System or the RAM Camera Mount System plus a Tablet Mount System, consumers can choose between the Uncharted Aurora Black and the Uncharted Aurora PRO kits.

The Aurora series of cameras provide users with unprecedented digital night vision capabilities. The highly sensitive and wide spectrum response allows the Aurora models to capture details in <1 MLX moonless starlight, so you can see well beyond what human eyes can see and detect in the dark. The Auroras’ power comes from the proprietary black silicon sensor offering users advanced low-light night vision at an affordable price. With Aurora, users can capture photo and video with as little ambient light as the stars. Read more

Trailblazer and Category Leader in Thermal and Night Vision, Armasight debuted the “Designed & Built in the USA” Contractor series of weapon mounted thermal optics at SHOT Show 2022. The Contractor line is the first thermal optic on the market that is powered by the new ArmaCORE™ Thermal Core technology, which brings 12 micron pixels, high performance imaging, and a dynamic feature set to the system.

The Armasight Contractor is a feature rich thermal weapon sight that brings cutting edge capability in a lightweight yet durable metal alloy housing. Built as a MIL-STD military-grade thermal scope, the Contractor can be used in all environmental conditions to improve object detection in low contrast daylight, total darkness, or through smoke, haze and even light fog. This long eye-relief sight is comfortable to use and features an array of advanced technologies that will maximize your weapon efficiency. The Contractor offers a 60 Hz 1024 x 768 display resolution, USB and WiFi video streaming, 4 hours of onboard video recording, and low battery consumption from standard CR123A batteries.

The Contractor features eight user-selectable reticles and six color palettes, allowing for a wide range of customized options to best suit the specific needs presented by the environment or mission specific needs. The Contractor also comes equipped with a digital compass, inclinometer, and stadiametric reticles that help users calculate distance, direction, and angles. Read more