HSM Ammunition of Stevensville, MT has developed an all new line of hunting ammunition featuring world-renowned Sierra bullets. Sierra GameKing or Pro Hunter bullets are used exclusively with the 47 rifle calibers—from .243 Win. up to .375 RUM, and everything in between—offered by HSM in this new category of finest game-getting Game King ammo produced expressly for the dedicated American hunter. Read more

Savannah, GA – PolyCase Ammunition’s® Inceptor® Preferred Defense ammunition is now available in a .357 Magnum ARX® cartridge. PolyCase combined modern technology with tried and true performance resulting in lighter, faster bullets with excellent terminal performance. They have taken the industry by storm with their innovative polymer-copper projectiles loaded in high quality brass cases.The new Inceptor® Preferred Defense™ .357 Magnum is a highly effective personal and home defense round. This revolutionary, non-expanding patent-pending ARX® design feature leads to highly efficient transfer of energy, superior terminal performance, controlled penetration in fluid-filled targets and optimum maximum range to lessen the chance of collateral damage in a defensive shooting situation. The advanced materials used in the bullet militate against ricochet. The Inceptor® Preferred Defense™ .357 Magnum ARX® reduces recoil while the flat trajectory produces less muzzle lift, aiding in quick target re-acquision, and shooting to the point of aim.

Inceptor Preferred Defense™ Ammunition is produced by PolyCase in the United States, and distributed domestically and internationally and is available in the following cartridges: 380 Auto, 9mm Luger, 38 Special, 40 S&W, 45 Auto and 357 Magnum

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Several Federal Premium, Federal Power-Shok and Fusion Ammunition Cash-Back Rebate Programs Currently Running StrongANOKA, Minn. – – Federal Premium announced its launch of a special one-month offer for cash back on its most effective big-game hunting loads. Customers can now get as much as $20 cash back when they purchase up to two boxes of Trophy Bonded Tip or any other Federal Premium Vital-Shok rifle ammunition through the month of September 2016.

The ammunition purchase must be made between September 1, 2016 and September 30, 2016. See the back of the rebate coupon for full details and conditions. To download and view this coupon, visit www.federalpremium.com/news/promotions_rebates.aspx.

The company has several other rebate offers running through December 31, 2016.
· Big Buck Slug Rebate: Receive up to $10.00 cash back when you purchase qualifying Federal Premium Vital-Shok slug ammunition.

· Drop Ducks Like Rain Rebate: Get up to $110 back when you buy Black Cloud waterfowl ammunition by the case.

· Shoot Bucks, Save Bucks Rebate: Purchase up to two boxes of any Power-Shok rifle loads and receive up to a $5.00 mail-in rebate.

· Take 5 with Fusion: Purchase up to two boxes of any Fusion rifle loads and receive up to a $5.00 mail-in rebate. Additional rebate offers are also available.

For full details and downloadable coupons for all of these promotions, visit www.federalpremium.com/news/promotions_rebates.aspx.

Federal Premium is a brand of Vista Outdoor Inc., an outdoor sports and recreation company. For more information on Federal Premium, go to www.federalpremium.com.

Through the creation of Head Down Ammunition, Head Down Products is now able to provide a top-of-the-line ammo that lives up to the HD standard of quality, at affordable prices.”These tasks were not taken lightly. Head Down Products doesn’t endorse just anything. If we put our skull on it, or sell it on our website, you better believe we have tested it, and tested it again to make sure it meets our standard of quality and performance,” said Head Down co-owner Lee Queen.

In regards to the new hunting round, Head Down co-owner David Hunsucker explained, “We wanted a heavy, quality load that would put a pig in the dirt and keep him there. We also wanted a round capable of long distance accuracy that would enhance our Head Down rifles. We believe we have found just that with this custom HD .223 60gr V-Max.”

The first two items to be released 9/1/2016 are:

HD .223 60gr V-Max (50rds)
MSRP: $44.99
Intro Special: $35.99
HD .223 55gr FMJ. (1,000rds)
MSRP: $389.99
Intro Special: $349.99

Both items are currently available at www.HeadDownProducts.com

The Next Generation of Range/Target AmmunitionSavannah, GA – PolyCase Ammunition® releases their new line of Sport Utility Ammo™. PolyCase Ammunition has taken the industry by storm with their innovative copper-polymer projectiles, performing beyond expectations.

The New Sport Utility line is range-friendly with its copper-polymer blend. Unlike other jacketed and frangible ammo, the Inceptor® RNP Sport Utility Ammo™ can be shot on hardened steel with safe range distances being measured in feet, not yards, resulting in a safer and more realistic training experience. The Sport Utility Ammo™ is the perfect practice round for both indoor and outdoor shooting. This sport/training product is perfectly matched to the recoil and performance of the Inceptor Preferred Defense™ and Ruger® Self-Defense lines of ammunition, making it the ideal practice ammo choice for users of Ruger® or Inceptor®-branded defense ammunition. The Inceptor® RNP Sport Utility Ammo™ delivers high velocity and low recoil providing a comfortable day of shooting at the range while holding the accuracy and performance expected from PolyCase products. Read more

RADFORD, Virginia –– Alliant Powder, a leading manufacturer of smokeless powders, offers consistent long-range accuracy across temperature extremes with the release of its new Reloder 16 rifle powder. Shipments of Reloder 16 are being delivered to dealers now.Reloder 16 utilizes TZ technology, which manipulates the response of the propellant and resists the natural tendency to generate more pressure at higher temperatures and less pressure at lower temperatures. As a result, Reloder 16, similar to Reloder 23 and AR Comp, offers world-class temperature stability. The powder has excellent lot-to-lot consistency and contains a proprietary de-coppering additive without any DNT or DBP.

The new powder is ideal for traditional hunting cartridges, such as 30-06 Spring. and 270 Win., as well as 6.5mm target loads and tactical applications wherein temperature stability is required. Read more

Hornady, a world leader in bullet, ammunition and reloading products is pleased to announce the launch of the new Patent Pending Hornady® 4DOF™ (Four Degrees of Freedom) Ballistic Calculator.The Hornady® 4DOF™ calculator provides trajectory solutions based on projectile Drag Coefficient (not ballistic coefficient) along with the exact physical modelling of the projectile and its mass and aerodynamic properties. Additionally, it is the first publically available program that will correctly calculate the vertical shift a bullet experiences as it encounters a crosswind; referred to as aerodynamic jump. The use of drag coefficients, correct projectile dynamics, aerodynamic jump and spin drift enable the Hornady® 4DOF™ ballistic calculator to be the most accurate commercially available trajectory program available, even at extreme ranges.

“Current ballistic calculators provide three degrees of freedom in their approach; windage, elevation and range, but treat the projectile as an inanimate lump flying through the air,” said Dave Emary, Hornady Chief Ballistician. “This program incorporates the projectile’s movement in the standard 3 degrees but also adds its movement about its center of gravity and subsequent angle relative to its line of flight, which is the fourth degree of freedom.”

Using Doppler radar, Hornady engineers have calculated exact drag versus velocity curves for each bullet in the 4DOF™ calculator library. Combined with the physical attributes of the projectiles, the 4DOF™ calculator is simply more accurate for long range hits than using BC based systems or custom drag curves based off of limited data collection points. Read more

Ready for shipping now, Creedmoor Ammunition’s new .38 Special 125gr XTP +P is the perfect handgun round for hunting, self-defense, and law enforcement–and is even accurate enough for target shooting.The XTP (Extreme Terminal Performance) bullet achieves controlled expansion thanks to precise serrations that divide the bullet into symmetrical sections, weakening the jacket at just the right points for maximum expansion, even at low velocities. At the same time, the solid core holds together and drives on through! Read more