ZEISS Freedom Days Promotion

Thornwood, NY –

The ZEISS Freedom Days Promotion offers special pricing on the popular Terra ED 10×42 binoculars.  Purchase either of the Terra ED 10×42 black or gray models and immediately save $100.00.  No forms to complete.  No online rebates.  Just smart, quick savings.

The Terra ED 10×42 binoculars retail at $449.99.  They feature legendary SCHOTT ED multi-coated lenses, with a hydrophobic protective coating. A fiberglass reinforced, lightweight, waterproof housing makes them ideal for on-the-go carry.  The Terra ED binoculars are available through participating ZEISS Authorized Dealers. Read more

ZEISS Freedom Days Promotion

Thornwood, NY –

The ZEISS Freedom Days Promotion offers special pricing on the popular Terra ED 10×42 binoculars.  Purchase either of the Terra ED 10×42 black or gray models and immediately save $100.00.  No forms to complete.  No mail-in rebates.  Just smart, quick savings.

The Terra ED 10×42 binoculars retail at $449.99.  They feature legendary SCHOTT ED glass with multi-coated lenses and hydrophobic protective coatings. A fiberglass reinforced, lightweight, waterproof housing makes them ideal for on-the-go carry.  The Terra ED binoculars are available through participating ZEISS Authorized Dealers. Read more

Nikon’s MONARCH HG 30mm Binoculars

Nikon Expands Award-Winning MONARCH HG Binocular Line

Melville NY  – With a century of optics-building technology at its back, Nikon announces its most advanced, highly engineered MONARCH binocular is now available in a compact form. The new MONARCH HG 30mm series follows in the footsteps of its award-winning* 42mm siblings and provides nearly identical performance specifications in a smaller size and nearly 8-ounce reduction in weight.

For The Best Images, You Need the Best Glass

Extraordinary optical performance is key to the new MONARCH HG 30mm binocular. The optical system of the MONARCH HG is engineered around its ED (Extra-low Dispersion) glass with high-quality multilayer coating applied to all lenses and prisms. Dielectric high-reflective multilayer coating is applied to the binoculars’ roof prisms, achieving a bright view of up to 92% or higher light transmittance, and natural color fidelity. To assure long-term optical acuity, scratch-resistant coatings protect the MONARCH HG objective and eyepiece lenses. Read more

Meopta USA MeoStar R2 2.5-15×56 RD Riflescope

TAMPA, FL  – Meopta USA Sport Optics is pleased to add the MeoStar R2 2.5-15×56 RD to its premium line of MeoStar R2 riflescopes.

This newest, high-performance 30mm MeoStar R2 riflescope features a 6x variable magnification range, wide field of view and exceptional light transmission.  MeoLux, Meopta’s most advanced lens coating, combined with Schott glass and expert design, enables 99.8% light transmission per lens surface allowing hunters using MeoStar R2 riflescopes to see better and hunt longer.

Available in four illuminated reticle options – 4C-RD, 4K-RD, BDC 2 and BDC 3 – the MeoStar R2 2.5-15×56 RD allows for fast and accurate target acquisition.  All MeoStar R2 riflescopes are parallax free to 100 yards and feature Meopta’s MeoDrop hydrophobic lens coating which easily repels rain, snow, skin oils and dirt.

“The MeoStar R2 line of riflescopes is built for hunters who demand the highest optical performance,” said Randy Garrison, Director of Meopta USA Sport Optics.  “Meopta’s advanced MeoLux lens coating is optimized for twilight performance which helps hunters see better and make accurate shots in the most challenging light.” Read more

Choosing a Michigan Deer Hunting Optic

By Glen Wunderlich

Choosing a deer hunting rifle scope can be a daunting proposition.  To simplify matters, let’s begin with some basics designed to determine what’s best for the task of a typical Michigan hunt.  For purposes of clarity, the focus will be on magnifying optics, rather than crude iron sights or red dots, although both of the latter can be effective under the proper conditions.

 

As we age, our eyesight demands better optics.  Younger people have the advantage of possessing larger pupils – the black circle in the middle of the eye that lets light in through an optic nerve to the brain.  However, at the age of 60, light gathering is a bit more than half as much as that of a 30 year-old; by age 70 it’s less than half.  And, when we think of prime-time deer hunting – when deer are most active – it occurs when light is less than optimal.  This is when the decision to get a bargain at the local Cheap Mart may prove to have the costly unintended consequence of being out of business early.

 

A big objective lens – the lens at the forward end of a scope – can really help a youngster who’s able to use the available light it affords.  But, the old-timer’s light gathering ability is limited by his smaller pupil and thereby gains no advantage.  His money is spent more wisely on better glass and coatings.

 

Often overlooked disadvantages of large objective lenses include the sheer size and weight, plus the center of the reticle requires higher mounting, which in turn becomes problematic for several reasons. 

 

First, having a scope mounted higher will cause the shooter’s cheek to be uncomfortably higher on the comb of the gun.   This may seem relatively inconsequential, but if positioning is unnatural, it can be harder to get aligned.  Secondly, a high line of sight relative to the bore can mean accuracy issues, when a shot is taken at distances unequal to that for which the firearm was sighted in.

 

Target scopes with parallax adjusting capabilities and fine crosshairs may allow a shooter to show off when punching paper at the range; however, a deer hunter’s needs are different.  Low light can mean those fine crosshairs will not be visible, when heavier crosshairs will still be effective afield.  One may not be able to shoot the wings off flies, but deer hunting is the task at hand and the proper optic will pay dividends when the chips are down.

 

Higher magnification may seem to make sense, but it too can be problematic – especially when a close-up opportunity is presented; compromising field of view can mean lost game.  It’s a common problem and completely avoidable with the proper equipment.  If we understand a critical rule of safe gun handling, then we know not to use a firearm’s optic to identify a target.  That’s the purpose of binoculars!

A hunting scope with lower magnification and superior glass is better suited for Michigan’s whitetail deer.  Good glass can be a fair trade-off for complicated features that can hinder effectiveness afield.  Simplicity has its rewards.

Nikon P-TACTICAL SuperDot Red Dot Sight

Melville NY   – Nikon announces that its new red dot sight previewed during SHOT Show 2018 is now a reality and headed for dealer shelves. The new P-TACTICAL SUPERDOT joins Nikon’s growing family of optical sights for a variety of shooting platforms and applications.

The P-TACTICAL SUPERDOT is engineered with fully multicoated lenses and Nikon’s proprietary “TRUCOLOR” coating, which virtually eliminates the bluish tint associated with red dot sights. The sight’s 2 MOA dot is adjustable with 10 levels of brightness—the first two settings being night vision compatible—and is centered within the field of the 22mm sighting window for a wide field of view with unlimited-and-non-critical eye relief.

Windage and elevation adjustments on the P-TACTICAL SUPERDOT are in 1-MOA increments and are made using the integral tool on the top of each cap. The internal adjustment range for both elevation and windage is 100 MOA. Read more

Leupold Expands BX-5 Santiam HD Binocular Line

BEAVERTON, Ore. — Building upon the success of the existing 15×56 model, Leupold & Stevens, Inc. has added 8×42 and 10×42 variants to the BX®-5 Santiam™ HD binocular line for 2018.

“The BX-5 Santiam HD line is purpose-built for the relentless, diehard hunter that may need to glass for hours on end,” said Tim Lesser, vice president of product development for Leupold & Stevens, Inc. “Whether you’re picking out a sheep on a distant ridgeline or hunting to the very last minute to get a look at that once-in-a-lifetime trophy bull elk, this is the binocular you’ll want at your side.”

The entire BX-5 Santiam HD line features Leupold’s venerable Twilight Max® HD light management system – the same one associated with the award-winning VX®-5HD and VX®-6HD riflescopes – to allow users to glass longer during the early predawn hours to well past dusk. Twilight Max HD combines exceptional light transmission and glare management to provide vivid images and top-of-the-line optical performance in low-light conditions.

A durable, lightweight housing is shrouded in a rubber armor coating that helps protect the binocular and ensure it’s easy to grasp. A large, tactile focus dial is easy to use and find, even with gloved hands. A diopter focus paddle is included to allow consumers to precisely focus the binoculars, compensating for differences between their eyes. Read more

Amazing Battery Life With Holosun Technologies’ Optics

Walnut, CA – When you purchase a battery-powered optic from Holosun Technologies Inc., there’s a good chance the first battery you install will be the only battery you will ever need. Sound far-fetched? Well, consider that Holosun’s dot only reticles run on one CR2032 battery–for up to an amazing 50,000 hours of use!

In fact, many of Holosun’s Micro and Open Reflex and Tube Reflex Sights are rated at up to 50,000 hours of use from a single battery. That’s 50,000 hours or 2,083 days from one small battery, in both Holosun’s Classic and Elite lines of optics. The HS507C pistol sized Open Reflex Sight can work for up to 100,000 hours (4,166 days for those wondering!) before you need to change out the battery. Read more

Sightmark Revamped Ultra Shot Reflex Sights

(MANSFIELD, TEXAS) – Sightmark is proud to announce the release of the latest generation of Ultra Shot reflex sights, ripe with upgrades and a fresh new design. With three available models; R, A and M-Spec, Sightmark has created resilient close-range optics perfect for everything from target shooting to law enforcement and military operations on both AR platform firearms and shotguns. All RAM series sights are now powered by a CR123A battery, which provides superior battery life (200-2,000 hours) over other red dots and reflex sights. A wide lens quickens target acquisition while helping to maintain a wide FOV. Quick-detach models include an improved QD lever allowing a low profile to keep the sights from snagging on gear or unlatching during the heat of the moment.

Ideal for target shooting and hunting, the Ultra Shot R-Spec (SM26031), or Range Spec, features four reticle options with red or green illumination and a new low battery indication which prompts the reticle to blink when the battery is low. The R-Spec boasts 10 brightness levels, from low light to sunny outdoors, and slotted windage and elevation adjustments, able to be changed with a flathead or common tool. Read more

Pulsar IR Illuminators

(MANSFIELD, TEXAS) –  Pulsar is introducing two new Pulsar Ultra IR Illuminators, Ultra-850 IR Illuminator (PL79137) and Ultra-940 IR Illuminators (PL79139). The Ultra IR Illuminators are designed solely for the Pulsar Digisight Ultra models, attaching to the side of the Digisight housing. Ideal for nighttime, predator, hog and varmint hunting, while adding many welcome features that will upgrade your Pulsar optics.

The Ultra IR Illuminators provide visual enhancement at night for increased detection and identification range. This IR features variable beam control to focus from spot to flood depending on the scenario. The IR beam position is adjustable and will align flawlessly with the Digisight field of view. Read more

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