NEW micro red dot delivers maximum concealment, reliability, and first-shot quickness when life depends on it.

BARNEVELD, Wis. – From increasing your effective range to shooting faster without sacrificing precision, the benefits of running a red dot on handguns are numerous and proven. The new Vortex® Defender-CCW™ micro red dot lets anyone packing a full-size, subcompact, or even a micro-compact for self-defense experience the speed and accuracy advantage that’s so critical when facing a threat with nowhere to run.

Meant for people who prioritize personal protection, the Defender-CCW™ is focus-built for the demands of modern concealed-carry users. Ultra-compact and tough, it delivers the biggest sight window in its class for both-eyes shooting and enhanced peripheral vision. Read more

There’s just a few weeks left to enter the Vortex Nation™ newsletter giveaway.

BARNEVELD, Wis. – There’s still time to subscribe to the new Vortex Nation™ newsletter and get entered to win the loadout of your dreams.

The Vortex Nation™ Giveaway is awarding weekly winners leading up to the grand prize: A $5500 Vortex® optics and apparel shopping spree. The big winner will be announced March 31.

All you have to do, whether you’re a current subscriber to the Vortex® Newsletter or a new subscriber, is sign up for the all-new Vortex Nation™ newsletter. That’s it. Not only will you be entered to win, you’ll enjoy exclusive content and limited run items, plus access to a library of videos, podcasts, how-to resources, expert tips, and much more.

Learn more about the Vortex Nation™ Giveaway and subscribe to enter. Read more

Greeley, CO – Burris bridges the gap between the company’s advanced rangefinding riflescopes and rangefinding archery sights with the introduction of the new Signature LRF 2000 handheld rangefinder delivering blazing fast results out to 2400 yards. Designed for both firearm and archery applications, the Signature LRF 2000 brings proven Burris quality and innovation to the compact handheld rangefinding platform.

Built into the Burris Signature LRF 2000’s rugged armored rubber exterior is a sophisticated program and laser rangefinding system that allows the user to customize the operation and data feedback for spot-on ranging accuracy in any environmental setting. With its 2,400-yard/2,194-meter ranging capability, the Signature LRF 2000 is accurate to within 1 yard at under 1,000 yards and ±2 yards at ranges over 1,000 yards. Read more

First Focal Plane Optical System and 34mm Main Tube Make for the Best Optic for Long-Range Shooting

Hawke® Optics, a world leader in quality sporting optics that perform outstanding in the field while maintaining optimum value for the consumer, knows that accuracy at any range requires an optic built with precision, clarity, and light transmission. The premium First Focal Plane Frontier riflescope line with 34mm main tubes is exactly what you need, and it is available to customers and dealers everywhere. The Frontier 34 FFP scopes were designed for extreme long-range shooters, or shooters looking for precision accuracy and a scope with maximum adjustment.

The Frontier 34 FFP riflescopes are available in either 3-18×50 or 5-30×56 with both configurations available with two FFP illuminated reticle options – Mil Pro Ext and MOA Pro Ext. These riflescopes give you up to 46 MRAD or 158 MOA, depending on your specific model, of elevation adjustment. They are truly unparalleled in high-end shooting optics. You have 11 levels of red illumination that light up the entire reticle, with off stops in between each level for quick access back to your preferred brightness.

As part of Hawke’s System H7 series, the Frontier 34 FFP are unmatched for clarity due to an outstanding 21 layers of advanced coatings on all glass surfaces, producing extremely high light transmission and the clearest field of view. The scope is built on a 34mm mono-tube chassis that is machined from high-grade aluminum for extreme durability and houses a side focus adjustment turret allowing you zero in on your target from close to extreme ranges. Hawke’s patented Zero, Lock ‘n Stop turrets are resettable, lockable and feature a built-in return to zero feature, providing you the flexibility to adjust to conditions in the field. The Frontier 34 FFP are the ultimate optic and contains features reserved for our most advanced riflescopes. Read more

Reno, NV –PARD is excited to announce the release of its FT-34 thermal scope, available in May 2023.

The FT34 is the latest technological innovation from PARD. The multi-function design of the FT34 allows for the unit to be used as a handheld device, a weapons mounted device or as a clip-on to existing optical scopes.

Featuring a 384×288 resolution IR thermal sensor, 35mm lens (providing 7.5°x5.6° FOV), 1x optical magnification, 2x digital magnification, 12µm pixel pitch and ?25mK Noise Equivalent Temperature Difference (NETD), users will enjoy rich contrast and bold resolution when acquiring (and accurately ranging) targets with the 1200 yard integrated laser range finder that seamlessly feeds the data into the on-board ballistics’ calculator.

Thermal imaging is displayed on the 1440×1080 OLED display providing a clear heat (body) signature at up to 1400 yds. Display options include 6 different reticle styles, 4 different reticle colors, 3 different scene modes and 6 different thermal image modes. Read more

Hawke® Optics, a worldwide leader in quality sporting optics that perform outstanding in the field while maintaining optimum value for the consumer, boasts their range of LPVO offerings with three new 1-8×24 riflescope models.

All Hawke Vantage riflescopes feature our H2 optics. The new for 2023 1-8×24 models come with three reticle choices; L4A, Circle Dot, or Tactical BDC 5.56. Featuring precision glass etched reticles with multi-stage illumination in both red and green, these models are built on a 30mm monotube chassis with a Wide Angle FOV for maximum light transmission. The ½ MOA capped, resettable, fingertip turrets make for easy adjustments, while the 11 layers of Fully Multi Coated lenses provide a crisp, clear, bright viewing picture. Read more