As a shooter, you know it is important to have the right equipment, ready-to-go at a moment’s notice. If your rifle of choice is an MSR ( modern sporting rifle), you owe it to yourself to check out the MEPRO M-21. It is the only red-dot optic that does not require a battery or an on/off switch. The maintenance-free— fiber-optic/tritium— power source provides illumination day or night.

Though classified as a red-dot optic The MEPRO M-21— built to MIL-SPEC standards— features a specially formulated amber colored dot for high visibility day or night. The large 30mm window allows for greater FOV and allows you to keep both eyes open. A choice of four reticles is available—4.3 MOA dot, X, Circle with dot and Triangle—with the two most popular being the 5.5 MOA circle and the Triangle. Read more

Please join the Kowa Sporting Optics team for a FREE webinar on Phonescoping – taking super-telephoto wildlife images & video with your smart phone through a spotting scope or binocular. During this webinar our digiscoping experts will cover everything you need to know to begin taking crisp images utilizing the full capabilities of the powerful magnification of a spotting scope which provides nearly 700% more zoom than most wildlife photography rigs with a 400 mm lens as example. While most commonly used for wildlife photography, phonescoping also has practical applications for industrial inspection of transmission towers & bridges, for surveillance, and at the range among other uses. Our instructors will not only cover all the basics but help you shorten the learning curve by reviewing common pitfalls and coupling errors.

Join team Kowa and the experts at PhoneSkope and learn to take the best images with your phonescoping gear! Saturday, May 9th at 12 PM Eastern time.

Click here to register your spot for this free event! Read more

BEAVERTON, OR — Leupold & Stevens, Inc., provider of the world’s most rugged, lightweight, and clear riflescopes and reflex sights, is pleased to announce that its award-winning Freedom RDS (Red Dot Sight) is now available in a Black Ring model. Originally featuring the company’s trademark Gold Ring around its objective bell, the RDS will now have an all-black finish similar to the company’s Mark 5HD, Mark 6, and Mark 8 riflescopes.

A tubular red dot sight built for performance and versatility, the new RDS is available in two models: One features capped precision ¼-MOA click adjustments, the other a precision exposed BDC elevation turret that ships with measurements out to 500 yards for standard 55-grain .223 Rem. ammunition. The RDS is designed to install easily with an included mount that sits at the optimal height for use on AR-style rifles. A third version, featuring the capped precision ¼-MOA click adjustments, will be available without the included mount. A 34mm maintube allows the RDS to be mounted using any appropriately-sized rings. Read more

As a shooter, you know it is important to have the right equipment, ready-to-go at a moment’s notice. If your rifle of choice is an MSR ( modern sporting rifle), you owe it to yourself to check out the Meprolight M-21. It is the only red-dot optic that does not require a battery or an on/off switch. The maintenance-free— fiber-optic/tritium— power source provides illumination day or night.

Though classified as a red-dot optic The Milspec M-21 features a specially formulated amber colored dot for high visibility day or night. The large 30mm window allows for greater FOV and allows you to keep both eyes open. A choice of four reticles is available—4.3 MOA dot, X, Circle with dot and Triangle—with the two most popular being the 5.5 MOA circle and the Triangle.

The M21 is built to exceed mil-spec standards, and offers an extremely durable aluminum body that is proven to hold up under the most adverse conditions. This product is battle field tested and is perfect for all outdoor weather conditions as it is designed to withstand water submersion and passes both Military and Law Enforcement drop testing requirements.

Mount it. Zero it in and you’re always on and always ready. Read more

HUMMELSTOWN, PA – TRACT Optics has introduced a new extreme long-range contender in the sporting optics market with the release of the TORIC 34mm 4.5-30×56 MRAD ELR Rifle Scope. This new extreme long-range scope is specifically designed for the shooter who wants to stretch shots out to a mile and beyond. The MRAD ELR Christmas Tree-style reticle and matching adjustments provide the accuracy and precision to make even extreme distances attainable. The rifle scope features TRACT’s advanced UHD (Ultra High Definition) optical system comprised of industry-leading SCHOTT HT (High Transmission) glass and ED (Extra Low Dispersion) lens, giving customers sharp, bright images that rival the performance of other scopes in its class. The new TORIC 34mm 4.5-x30x56 MRAD ELR riflescope sells for $1,694.00 and will be available for purchase at tractoptics.com this spring. Customers can pre-order now by contacting TRACT Optics at 631-662-7354 or support@tractoptics.com.

“Extreme long-range shooting requires an optic that can perform in every aspect, from the glass clarity, to low-light performance, function and repeatability of tracking, solid yet simple zero stop, forgiving eye box (especially at the higher magnifications) and rugged durability in virtually any conditions, and the new TORIC 3434mm 4.5-x30x56 MRAD ELR rifle scope does all that and more,” TRACT Co-Founder Jon LaCorte said. Read more

NEWINGTON, NH– SIG SAUER Electro-Optics is pleased to introduce the addition of the SIERRA6BDX super zoom riflescope line to the Ballistic Data Xchange (BDX) family of products. The SIERRA6BDX riflescopes bring the advanced and streamlined features of BDX 2.0 to a premium super zoom HDX optic. Designed for hunters by hunters, the SIERRA6BDX has been optimized for every rifle and ammunition, but also works exceptionally well on the new Sig Sauer CROSS rifle platform with Sig Sauer hunting Elite Hunter ammunition.

“Our mission with the new SIERRA6BDX riflescope line was to bring all of the advanced features of the BDX 2.0 platform to a premium 6X zoom system,” said Andy York, President, SIG SAUER Electro-Optics. “These scopes feature HDX high transmission and high definition optical design, 6X magnification ranges, up to 95% light transmission, thinner Digital Focal Plane BDX-R2 hunting reticle with 194 LEDs with wind holds, and up to 30 yards of Bluetooth range to BDX connected rangefinders.” Read more

New Riflescope Delivers Winning Features for NRL22 Competitions

OVERLAND PARK, Kansas – – Bushnell, an industry leader in performance optics, is excited to announce that it will offer a new version of its competition-based riflescope, the Match Pro, sold exclusively through Bushnell.com. Designed to offer an affordable solution for those seeking a precision-made riflescope for rimfire or PRS-style competitions, the Match Pro delivers high end features at an entry level price.

At the core of the Bushnell Match Pro is a list of high-end features that would normally be reserved for a riflescope costing considerably more than $499.99. Among these standard features include; a first focal plane optical system, parallax down to 10 yards, locking turrets, tool-less zero reset, an etched glass MIL reticle, and fully multi-coated lenses. Add to it Bushnell’s patented EXO Barrier™ technology that repels unwanted moisture, fog and debris, all while providing protection against scratches, and you have a durable, purpose-built optic ready to take on any course of fire. Read more

From April 15 – July 15, ZEISS will be offering fantastic incentives for the spring season through participating ZEISS authorized retailers.

Promotions include:

– Receive a FREE ZEISS Terra ED binocular with purchase of a ZEISS Victory SF binocular – representing up to a $500 retail value. Redemption of the Terra ED 8×42 or 10×42 will be at time of purchase.

– Receive a FREE ZEISS Victory Pocket binocular with purchase of a complete Victory Harpia 85/95 mm spotting scope – representing up to a $880 retail value. Redemption of the Victory Pocket 8×25 or 10×25 binocular will be at time of purchase.

The ZEISS Victory SF binoculars bring unbelievable clarity and viewing comfort to year-round glassing and wildlife observation. These binoculars provide an exceptionally wide field of view, fast and precise focusing, and deliver the highest image resolution. They feature the ZEISS exclusive ErgoBalance™ concept that allows for hours of fatigue-free nature observations.

The ZEISS Victory Harpia spotting scope pairs with a slim eyepiece that offers comfortable viewing and features a bayonet mount for safe and secure lock-up upon installation. The DualSpeed™ focus enables automatic switching between rapid and fine adjustment for fast and precise focusing. The LotuTec® coating ensures a clear view in all weather conditions.

Now is the perfect time to consider a new super premium spotting scope for the spring and enjoy the true benefits of a ZEISS Victory Pocket binocular with a family member or friend. Plus, you can share the ZEISS Terra ED binocular with a friend while you are enjoying your new ZEISS Victory SF binocular! The spring 2020 promotion runs through July 15, and supplies are limited.

BEAVERTON, Ore. — Leupold & Stevens, Inc., provider of the world’s most rugged, lightweight, and clear riflescopes and reflex sights, is pleased to announce that its award-winning Mark 5HD riflescope has been selected for use with the United States Army’s M110 Semi-Automatic Sniper System. Like all of Leupold’s riflescopes, the Mark 5HD is designed, machined, and assembled in the company’s Beaverton, Ore. factory.

The Mark 5HD that’s being built for the M110 will come in a proprietary flat dark earth coating and utilize the Army’s patented Mil-Grid Reticle. It will include a Leupold Mark IMS mount. The 3.6-18 is the second Mark 5HD model to be selected for use by the U.S. Army this year. The 5-25×56, featuring the same FDE coating and reticle, was selected by the Army Precision Sniper Rifle Program last month.

“The men and women of the U.S. armed forces require and deserve the very best, and when it comes to riflescopes, that’s the Mark 5HD,” said Bruce Pettet, President and Chief Executive Officer for Leupold & Stevens, Inc. “Our optics face strenuous durability testing, and fully meet the extremely high performance standards that the military demands.”

The Mark 5HD has been crafted to redefine accuracy, precision, and optical performance for long-range shooters. Three models – a 7-35×56, 5-25×56, and 3.6-18×44 – are available in both milliradian and MOA configurations. Pick one up and you’ll feel the difference: it’s up to 20 ounces lighter than other scopes in its class. Get behind one and you’ll see the difference, from its superior edge-to-edge clarity to its extreme low-light performance. With three revolutions of elevation adjustment, the Mark 5HD was made to max out the performance of the latest long-range rifles and ammunition. Read more