“ATA Show New Product Premiere” Debuts on January 16 on Outdoor Channel and Sportsman Channel
ATA Special Airs January 16 at 6:00 p.m. ET
DENVER (January 15, 2021) – The Archery Trade Association (ATA) and Outdoor Sportsman Group (OSG) are pleased to announce that their collaborative ATA New Product Premiere will air on Outdoor Channel and Sportsman Channel on January 16 at 6:00 p.m. ET. The 30-minute, limited interruption program detailing new products and technologies from some of the biggest names in the industry, is an innovative response to the ATA’s difficult decision to host their annual trade show virtually January 11-15, 2021. Read more



