Times Square Billboards Blast Humane Society of the United States

Washington, DC – Today HumaneWatch.org, a project of the nonprofit Center for Consumer Freedom, unveiled two new Times Square billboards on the corner of West 46th Street and 7thAve. The billboards highlight the Humane Society of the United States’ (HSUS) duplicitous fundraising practices—as the vast majority of its fundraising commercials feature dogs and cats, yet only one percent of the money HSUS raises from the public goes to local, hands-on pet shelters. Read more

Consumer Alert: Humane Society of the United States

What follows is from HumaneWatch.org and is an appeal to file a complaint with the FTC over alleged deceptive advertising.

UPDATE 2/26/2012: More than 100 people have emailed us saying that they have filed a complaint with the FTC.

To all who saw our national TV ad, welcome! First, an announcement, and second, we need your help.

Today we’re releasing a new, 2-page report on deceptive TV fundraising of the Humane Society of the United States (HSUS). With the help of Campaign Media Analysis Group (CMAG), we were able to analyze every HSUS TV ad that ran between January 2009 and September 2011. What we found was startling. Read more