The ultimate red dot reflex sight, designed by Lt. Col. (Ret) Mikey Hartman, IDF sniper and founder of the sharpshooting and marksmanship school of the Israel Defense Forces, now available at retailers.

Pompano Beach, FL – Hartman Ltd., an optics company co-founded by Lt. Col. (Ret) Mikey Hartman of the Israeli Defense Force (IDF) and founder of the IDF Marksmanship and Sharpshooting School, is proud to announce the arrival of the MH1 reflex sight to retailers across the U.S. The game-changing features of the patent-pending MH1 sight have been specifically designed to meet and exceed the demands of military, law enforcement and sportsmen around the world. The Hartman MH1 reflex sight is distributed exclusively in the U.S. by CAA. Read more

The latest installment in the Spartan Series.Spartan™ Light & Laser Sets New Record for LaserMax

(Rochester, NY) – Beginning this week, LaserMax will begin its first shipments on the second addition in their award winning Spartan series, the Spartan™ Light & Laser. LaserMax has once again sold out their first production run for a new product introduction. Spartan™ Light & Laser has also broken the previously held record for the first Spartan series presale volumes.

Capitalizing on the most visible wavelength in the color spectrum, Spartan Light & Laser delivers 120 Lumens of groundbreaking Mint Green™ LED light and quickly adapts to a multitude of rail platforms with exclusive Rail Vise Technology. Lasers come in vivid red or daytime green. This is LaserMax’s first offering that uses a readily available AAA battery. Spartan Light & Laser packs vital target identification and illumination capabili- ties into the smallest housing available today. Protected by a 5-year warranty, Spartan™ Light & Laser are priced for every shooter’s budget at just $175 for red (SPS-C-R) and $215 for green (SPS-C-G). LaserMax is now accepting pre-orders for the next production run. Read more

Henderson, NV – Hogue, Inc., is proud to announce the newest additions to their growing line of Laser Enhanced (LE) Grips. Revolver grips for Smith & Wesson’s round butt K/L and J Frames are now in stock. “For years our customers have been asking for Hogue Grips with lasers,” said LE Grip designer and managing partner Jim Bruhns. “We have expanded our line of Hogue LE Grips to include models for Smith & Wesson K, L and J Frame owners in direct response to customer demand.” Read more

Do you have “fuzzy sight syndrome”? Are you frustrated because you can no longer make out your sights AND the target when aiming a rifle, handgun, or bow? Simply apply the EyePal to any glasses and you’ll be back in focus and on target! The EyePal provides a small image where everything is in focus. This is particularly useful to shooters who have limited near vision but have good far vision. Read more

OVERLAND PARK, Kansas – Weaver, an industry leader in high-performance optics and mounting systems for more than 80 years, continues its quest to revitalize the Grand Slam series and rewrite optics history by introducing the new Grand Slam Riflescope with MultiStop Turret.The revolutionary MultiStop Turret system lets shooters build their own custom ballistic turret for a fast, precise hold on distant targets, and then reconfigure it for different loads and firearms.

Designed to ensure accuracy and eliminate hold-over, color-coded bands on the turret can be adjusted to perfectly match any load. Simply turn the turret to the band color that corresponds to the correct distance, hold dead-on and watch your target tumble. Read more

NORTH CHESTERFIELD, VA., July 20, 2016 – Carl Zeiss Sports Optics, the world’s leading manufacturer of high performance sports optics, is pleased to announce three added models of rail mount scopes to the super premium Victory V8 line. This additional premium feature from ZEISS enables simple and quick mounting of the riflescope without any adhesion problems associated with a ring and base combination. A rail mounted system also allows the user to easily remove the scope and replace it. Rail mounted models eliminates the risk of compression or damage to the scope tube, making it the most practical and precise mounting system for riflescopes.Available Rail Mount Models:
V8 1-8×30 ill #60
V8 1.8-14×50 ill #60 ASV/BDC Turret – Elevation
V8 2.8-20×56 ill #60 ASV/BDC Turret – Elevation Read more

OVERLAND PARK, KS – Bushnell, an industry leader in high-performance optics for more than 65 years, now offers its proven Elite Long Range Hunting Scope (LRHS) with an illuminated reticle to help hunters quickly put their aiming point on target in all light conditions, even at extreme distances.Like the original LRHS, the new LRHSi 4.5-18x 44mm riflescope is built specifically to give long-range hunters unparalleled accuracy. It features a first focal plane G2H-i mil-based illuminated reticle, which allows hunters to range targets at any magnification and easily make critical hold adjustments with .1 mil clicks. Plus, the low-profile, target-style elevation turret with RevLimiter zero stop allows shooters to quickly return to zero without dialing past.

The LRHSi also offers a fast-focus eyepiece and side-parallax adjustment to retain a crisp, clear sight picture at any range. Aiding in visual performance, the lens’ patented RainGuard HD coating creates a permanent barrier that beads water to scatter less light and give a clear view in conditions that would render untreated optics unusable. The scope is also Argon-purged for ultimate waterproof integrity. Read more

Shock-and-awe doesn’t have to obscure your vision(MANSFIELD, TEXAS) – The Firefield AR Laser-Light Designator (FF25001) allows fast target acquisition without compromising your sight-picture or field of view. Firefield’s workhorse, IPX4 weatherproof laser-light system incorporates a precision 5mW green laser with an intense 180 lumen white LED for shock-and-awe performance. Whether your objectives sweep you into high-stakes, close quarter situations or an evening afield in pursuit of predators, this laser-light combo works double-time to achieve victory.

While the shockproof aircraft-grade 6061-T6 aluminum body keeps electrical and mechanical components safe, the low profile design ensures your field of view, sight picture and most importantly, sight alignment are never obstructed while keeping both light and laser directly in-line with your rifle barrel. Designed for Weaver rail mounting, the Firefield AR Laser-Light Designator also fits perfectly on a picatinny rail.

With visibility up to 50 yards during the day and 600 yards at night, 1 MOA click-value windage and elevation adjustments and 15 hours of battery runtime on a single CR123 battery, the Firefield AR Laser-Light Designator has your victory in sight. Read more

COTTONWOOD, AZ—LaserLyte®, innovators in firearms laser technologies, are now offering custom-fitting Trigger Guard Lasers (TGL) for Ruger’s LC-family of pistols. Perfect for concealed carry, these bright red laser sights fit Ruger LC9, LC9s, LCP and LC380 handguns. Read more