Cyclops, an innovator in personal and field lighting solutions, continues to light the way for outdoor professionals and weekend warriors who demand reliability and performance in headlamps, spotlights and specialty lighting. Cyclops® introduces TF300 tactical flashlight that is made for everyday carry.The TF300 flashlight carries a Cree® XPG2 LED 5 watt and produces a light output of 300 lumens on high. The spot to flood capability provides a magnifier beam distance up to 160 meters. Its 3-mode setting can be used at 100%, 20% or S.O.S. saving battery time. A rear tactical switch enables easy on and off function of the light. The TF300 is built to last with its housing that is composed of durable anodized aluminum alloy and is IPX4 weather resistant rated. The TF300 weighs 4.2 ounces for easy, everyday carry. It is powered by 3 AAA batteries that are included and has a burn time of 3 hours on high beam. Read more

SWAROVSKI OPTIK NORTH AMERICA, a subsidiary of the Austrian based company, presents the new Z8i rifle scope. The Z8i rifle scope completely redefines performance with its 8x zoom and an outstanding optical system which offers rapid target acquisition. The 8x zoom combines a large field of view with high level of detail accuracy offering optimum detail recognition. The new rifle scope impresses with its high magnification ranges and uncompromising image definition across the whole field of view. SWAROVSKI OPTIK will offer the Z8i in four different models; Z8i 1-8×24, Z8i 1.7-13.3×42 P, Z8i 2-16×50 P, and Z8i 2.3-18×56 P.

Within the Z8i rifle scope SWAROVSKI OPTIK introduces the first switchable reticle called the FLEXCHANGE 4A-IF. This new feature enables the user to switch the illuminated ring around the illuminated center dot on and off, with the press of a button, (For example you can switch from a 4A-i to a CD-i style reticle.) The FLEXCHANGE is offered in the Z8i 1-8×24 and the Z8i 1.7-13.3×42 P rifle scopes. Another option on the new Z8i is the ballistic turret flex (BTF) which can be configured separately using several different types of ballistic compensation correction, and be attached and removed at any time without tools. The BTF comes as a set with both the windage and elevation turrets. If used as a top turret, it can compensate for bullet drop, and when used as a side turret, for windage adjustment. Another optional accessory for the BTF, the personalized ballistic ring (PBR) offers yardage or Mil adjustments for all the relevant hunting distances. Read more

Steiner is taking its hunting binoculars to a whole new level with the introduction of the HX Series. As a leader in optical innovations, Steiner’s HX Series provides users with four variations – 8×42, 10×42, 10×56 and 15×56.The HX Series offers a new optical design that provides users with bright, crisp images and an extended field-of-view, giving you everything you need in a hunting binocular. Read more

Compact, lightweight tactical Red Dot sight with auto-on and auto-off features.

TRUGLO® Inc., manufacturer of the world’s most advanced line of sights and accessories for the shooting sports industry introduces the new compact ultra-light 20mm Tactical Red-Dot Sight. This two option design will offer many unique features including a 20mm Low-Base and the 20mm High-Base. Read more

Meprolight, manufacturer of the finest night sights and optics joined forces with two decorated U.S. Special Forces soldiers with years of experience in counter-terrorism units and instruction at the most elite special ops schools in the military to develop the tritium powered combat sight for handguns— the R4E. The Optimized Duty Sight is currently available for all Glocks with versions for other pistol models expected to arrive in the near future. This tritium-powered duty sight is ideal for all lighting conditions. The R4E has improved first-round hit probability and can improve your overall shooting, here’s how! Read more

GREELEY, Colo. — For 2016, Burris Optics has developed the new Modular Adjustment Dial (M.A.D.) System, allowing shooting enthusiasts to choose from competition-style exposed knobs or capped knobs on both windage and elevation adjustments in any combination they desire.The complete windage and elevation turret adjustment system on select XTR II™ and Veracity® models has been re-engineered to accept the M.A.D. System knobs. Read more

Compact, Illuminated-Reticle Tactical Rifle ScopesTRUGLO® Inc., manufacturer of the world’s most advanced line of sights and accessories for the shooting sports industry launches a new top-of-the-line rifle scope. The TRU-BRITE™ 30 Series, 30MM illuminated compact rifle scope will exceed expectations with all the high quality features it has to offer.

TRU-BRITE™ 30 Series scopes offer the perfect combination of clarity, precision and speed. Featuring a 30MM tube (for increased brightness and a larger range of adjustment) and choice of 1-4x24mm or 1-6x24mm variable zoom magnification. Multi-coated lenses provide outstanding clarity and contrast for any style of shooting. Read more

NORTH CHESTERFIELD, VA – Carl Zeiss Sports Optics, the world’s leading manufacturer of premium sports optics, is kicking off their Spring Shooting Days by offering instant savings of $150 on select CONQUEST HD5 & DL riflescopes when purchases are made between February 1, 2016 through February 28, 2016 at participating ZEISS retailers.Instant Savings are being offered on award-winning riflescopes that have been recognized by some of North America’s most respected hunting publications.

ZEISS’ 2016 Spring Shooting Days eligible models include: Read more