NORTH CHESTERFIELD, VA. – Carl Zeiss Sports Optics, the world’s leading manufacturer in high performance sports optics, is pleased to introduce the new Terra ED color binoculars. The Terra ED color binoculars combine the benefits of quality German engineering and design with the performance and features you’ve come to expect from ZEISS – all at an incredible value.

The new Terra ED color binoculars incorporate a sleek new design and include hard carrying case at no extra charge (a $39.99 value). Models are available in Black, Grey, Green and Brown models, complimenting the already successful Terra ED line of binoculars.

Available Terra ED color models:
8×32 Black 10×32 Black 8×42 Black 10×42 Black
8×32 Grey 10×32 Grey 8×42 Grey 10×42 Grey

Special order only colors:
8×32 Green 8×42 Brown 10×42 Brown
10×32 Brown 8×42 Green 10×42 Green
10×32 Green Read more

(MANSFIELD, TEXAS) – When targets are extreme distances away, many important variables come into play for a successful shot. Designed specifically for competition shooting and hunting, the Sightmark Core SX 10-40×56 CBR Riflescope (SM13081CBR) delivers big on long-range precision for serious shooters.

Built from hard-anodized 6061-T6 aircraft-grade aluminum, the durable Core SX 10-40×56 CBR boasts a single-piece 30mm tube with IP67 waterproof and dustproof protection. This high-powered, second-focal-plane scope solves long distance problems by utilizing fully multi-coated lenses and a red/green illuminated competition benchrest reticle (CBR) with 5 brightness settings per color. The Core SX’s exposed, lockable turrets make adjustments easy and ensure the scope doesn’t lose zero unintentionally during use and a side focus adjustment helps remove parallax.

When accuracy matters for remote shots, professional competition shooters and long-distance varmint hunters alike will find comfort in the Core SX 10-40×56 CBR’s 1/8 MOA windage and elevation adjustments. This precision riflescope includes a neoprene scope cover, 30mm rings and a CR2032 battery providing up to 100 hrs of reticle illumination. Read more

The Bushnell L Series 10x 42mm Realtree Camo binoculars provide maximum brightness, definition and clarity for superb performance afield. Available in Realtree Xtra, the Bushnell L Series features ED Prime glass, ultra-wide band coating and RainGuard HD water-repellent lens coating to stand up to the elements and the wear and tear of the hunt. Lead-free glass, an ultra-wide field of view and long eye relief provides superior glassing performance all day long. The lightweight, magnesium chassis and waterproof/fogproof housing make these Realtree camo binoculars ideal for the active hunter on the go.

Features:
Realtree Xtra (198105) finishes
ED Prime glass
Ultra Wide Band coating
RainGuard® HD water-repellent lens coating
Lead-Free glass
Ultra wide field-of-view
Long eye relief
Lightweight, magnesium chassis
Waterproof/fogproof
Improved eyecup resistance
Includes carrying case, enhanced objective covers, neck strap and microfiber lens cloth

(MANSFIELD, TEXAS) – When achieving victory is necessary, even in darkness, the Firefield Vigilance 1-8×16 Digital Night Vision Monocular (FF18000) delivers in a compact package. Able to run day or night, the lightweight and ergonomic Vigilance Digital Night Vision Monocular is built for a variety of outdoor applications.

Featuring full color daytime mode and black and white at night, a high-resolution 640×480 CMOS sensor, ultra-clear LCD display and fully multi-coated optics, the Firefield Vigilance easily exposes low-light obstacles with its onboard 850nm, 150mw infrared illuminator. An included 8gb memory card and built-in video recorder allow users to record what they see from the Vigilance’s 1x magnification with 8x zoom. The Vigilance has an integrated keymod rail system, allowing users to attach rails for additional accessories and making the monocular ideal for hunting, wildlife observation and recreational uses. Read more

Nacogdoches, TX – Ultimate Wild®, a leader in providing high-quality outdoor and hunting products, introduces the new KillSwitch Red/White Dual LED spotlight.

Find your prey and then light ’em up. With the new KillSwitch from Ultimate Wild this has never been easier. Use the Red LED to locate prey without spooking them, and then quickly switch to the White LED to light up your target.

The KillSwitch features Dual LED and a convenient and easy to use power button that can easily switch from red to white LED at the touch of a button. Read more

Las Vegas, Nevada – – Aimpoint, the originator and worldwide leader in red dot sighting technology, has announced the release of the new Aimpoint® Micro S-1 sight at SHOW Show 2017. Designed specifically for use on shotguns with a ventilated rib, the Micro S-1 greatly enhances hit percentage for waterfowl and upland bird hunters, on the sporting clays course, and provides a compact, low-profile optic for turkey and deer shotgun hunters.

The innovative carbon fiber reinforced mounting system positions the Aimpoint® Micro S-1 on the lowest possible optical axis without adding unnecessary weight. The optic may be attached directly at any point along the ventilated rib, and currently includes interchangeable adapter plates to fit most Browning, Beretta, and Benelli shotguns. Read more

Sightmark Wolverine 1×28 FSR: NTOA Recommended!(MANSFIELD, TEXAS) – Sightmark is proud to announce the National Tactical Officers Association (NTOA) has completed testing of the Sightmark Wolverine 1×28 FSR Red Dot Sight (SM26020), resulting in the organization’s high recommendation of the dependable red dot sight to its law enforcement community, and an overall rating of 4.62 out of 5. The Wolverine FSR received high marks from law enforcement individuals across various categories including performance, ease of use, quality, durability, accuracy and more.

Designed for close quarter engagements, the durable Wolverine FSR Red Dot boasts an IP67 waterproof rating, is submersible to three feet of water and is protected by a single piece of rubber-armored 6061-T6 aluminum. Fog proof and nitrogen purged, the Wolverine FSR allows shooters to take aim with its 2 MOA red dot reticle in extreme temperatures ranging from -22° to 122° F. Weighing only 12.3 ounces, the Wolverine delivers heavy-duty performance in a lightweight package and has an incredible battery life of over 114 years on low setting using just a single AA battery. Read more

GREELEY, Colo. — One of Steiner’s most powerful hunting optics, the HX Series binocular line, now features a 15x56mm model. The strong 15x magnification and larger objectives provide exceptional clarity when spotting your target at long ranges. The HX 15x56mm is tripod mountable to make remote views rock-steady.

The HX Series is known to offer optical design that provides users with bright, crisp images for any hunting challenge from high plains to lowland bogs. The HX 15x56mm is fog proof and waterproof down to 16 feet. Read more

GREELEY, Colo. — Shooting enthusiasts who are fans of the Burris MTAC riflescope series can now purchase the 1-4x24mm scope in SandStorm or Blackout camo from Prym1. Prym1 is camouflage that has been professionally designed, utilizing organic shapes rather than the traditional trees and leaves.

For competitive shooters looking to make a statement, the Prym1 1-4x riflescopes will provide the results you need, with the look you want. Tough, sleek, snag-free and complete with clarity of fogproof, glare-resistant glass, the MTAC series is built for consistent, mid-distance repeatable shooting with an unmatched level of features and comfort.

The MTAC 1-4x series features a 30mm body tube and a durable, stress-free, solid one-piece outer tube that withstands the shock and vibrations of even the heaviest recoiling calibers. Read more

GREELEY, Colo. — New for 2017, Steiner introduces the R1X Red Dot Tactical Sight. This tactical sight is ideal for military and law enforcement, letting you engage targets with greater situational awareness. The R1X-Red Dot sights provide quicker target acquisition and enhanced close-range accuracy for patrol rifles and AR platforms.Lightweight and compact, the R1X is easy to mount, simple to use and invaluable in the field. The R1X features 7 levels of illumination, is parallax free and comes with the option for a single dot or 3-dot stadia reticle. Other features include a true 1x lens and the ability to co-witness with iron sights. The R1X runs on two (2) CR 2032 batteries but can operate on a single battery if necessary. Read more