Pulsar Thermion XG50 Wins NRA 2021 Optic of the Year

(MANSFIELD, TEXAS) – Pulsar’s elite Thermion XG50 has been voted as NRA’s American Rifleman’s 2021 Optic of the Year! The ‘Golden Bullseye’ awards are given annually, and, according to their website,

“To qualify for a NRA Golden Bullseye Award, products must be reliable, innovative in design and function, and perceived as a value to the purchaser. Winners of a Golden Bullseye Award are selected by a seven-member committee of NRA Publications staff members with more than a century of collective experience in the shooting and hunting industry.”

Referring to the XG50, American Rifleman said the scope “expands the range at which hunters can detect game and provides increased resolution, giving users more information about what they’re seeing downrange”, adding “it’s easy to understand why we named the Pulsar Thermion XG50 Optic of the Year.” Read more

Liemke Introduces Keiler Thermal Monoculars

San Antonio, Texas – Liemke, a leader in high-definition thermal imaging for hunting and nature observation, is now shipping its popular Keiler 13 Pro and Keiler 35 Pro thermal monoculars in the United States. Designed as hand-held devices, these compact and rugged spotters can detect heat signatures in all light conditions – nighttime, daytime, dawn, or dusk – giving hunters a clear edge in the field for observing and tracking game.

The pocket-size Keiler 13 Pro features heat signature detection up to 500 yards while the Keiler 35 Pro has detection capability up to 1,350 yards. Heat sources can be displayed in various color modes in both models and can be enlarged digitally to show even finer detail when viewing game.

These high-performance monoculars are built to withstand the heaviest downpours and have 50 Hz frame rates ensuring fast refresh rates for unsurpassed image quality and easy viewing. They also have recording capability with internal data storage of 16G. Video and photos can be transferred via cable from the Keiler 13 Pro. The Keiler 35 Pro has integrated Wi-Fi allowing live image data to be transferred to an Android® or Apple® device up to 54 yards away. Read more

Primary Arms Optics GLx 2x Prism with ACSS Gemini Reticle

HOUSTON, TEXAS – Primary Arms Optics has released a brand-new reticle option for their popular GLx 2x Prism Scope: the ACSS Gemini. Designed for 9mm carbines and AR pistols, the ACSS Gemini reticle incorporates all the advanced features of ACSS and adapts it for a PCC format. At $369.99, the Primary Arms GLx 2x Prism with ACSS Gemini 9mm Reticle [MPN:710050] is certain to be a top choice for those seeking an innovative CQB optic for their pistol-caliber carbine.

Originally released in June 2020, the Primary Arms Optics GLx 2x Prism bridges the gap between reflex sights and conventional prism optics. The GLx 2x Prism is part of Primary Arms’ GLx optic series, which brings premium technology and materials into an approachable price range.

Weighing in at only 11oz, the GLx 2x Prism is comparable to many full-size red dot and holographic weapon sights, though the ultra-clear 2x magnification and etched ACSS® ballistic-compensating reticle provide additional precision at further distances. The daylight-bright illumination with Primary Arms Optics’ patented AutoLive® motion-sensing on/off technology grants the user enhanced performance in any environment or lighting condition, while conserving runtime for an extended 20,000-hour battery-life. Since this is a magnified optic with an adjustable diopter, it is well-suited for marksmen with astigmatism, which can greatly impair the visibility of other traditional reflex sights. Read more

Huskemaw Adds 10×42 HD Binoculars to Optics Lineup

CODY, WY — Long known for delivering the most accurate and fastest long-range firing solution in optics with its riflescopes, Huskemaw Optics has added Huskemaw 10×42 HD binoculars to its lineup. The new binoculars were born from three years of rigorous field testing from sea level to 12,000 feet in elevation. The result is a compact and lightweight package that’s big on performance.

The new 10×42 HD Binoculars leverage the same high-density Blue Diamond lens coatings found on Huskemaw’s Blue Diamond Series long-range riflescopes. The multi-coated lenses are made from the highest quality German glass and deliver extreme clarity and light transmission. Read more

EOTECH Vudu 5-25×50 FFP Adds Horus TREMOR3 Reticle

Ann Arbor, MI – Today’s marksmen rely on advanced optics technology for rapid target acquisition and long-range precision under all lighting conditions. The battle-tested Vudu® 5-25×50 FFP now offers an illuminated Horus™ TREMOR3™reticle for superior long-range accuracy. The Horus TREMOR3 reticle allows Vudu shooters to quickly and accurately estimate target range and size while compensating for bullet drop and wind.

This next-generation TREMOR3 reticle takes advantage of the Vudu 5-25×50 first focal plane design for accurate distance estimation, bullet drop and wind correction subtensions at any magnification. The uniform 0.2 milliradian Horus grid provides numerous aiming points, allowing for pin-point precision without guesswork. The reticle features refined “chevron” mil markers, at 0.1 milliradians, throughout the reticle for precise target range and size estimation. Vertical chevrons are ideal for milling target height, and horizontal chevrons for milling target width.

The Horus TREMOR3 features patented Time-of-Flight wind dots, providing accurate wind calls without the need to consult a ballistic chart or count numerous subtensions. A quick calculation using Horus’s online TREMOR Wind Dot Calculator calibrates the reticle’s wind dots for bullet ballistics and density altitude.

Easy-to-read Rapid Range Bars enable quick estimates of the range to known-size targets. The numbered vertical hash marks on both sides of the main horizontal crosshair indicate leads for targets moving at speeds up to 10 mph and work for many common calibers from about 200-500 yards. Both estimating systems work with the Accuracy 1st Speed Shooting Formula. Read more

Pulsar Adds Thermion 2 Riflescope Series

(MANSFIELD, TEXAS) – The next generation of Pulsar Thermion 2 riflescopes has finally hit the industry! Pulsar—the most trusted name in thermal optic technology—has unveiled three brand-new Thermion 2 models that redefine sleek, powerful optical technology. The Thermion 2s are ideal scopes for hunting, law enforcement, ranching and more. Each boasts 17µm pixel pitch technology to provide the highest quality of contrast and definition for heat signatures, and they transmit color-rich, pristine images on a 1024×768 AMOLED display. Thermion 2s boast fast aperture F/1.0 enhanced Germanium lenses, 10 reticle options, multiple profile saves and 8 color palettes to ensure positive target identification.

Technologically packed, Thermion 2s have Wi-Fi connectivity with Stream Vision App compatibility along with built-in video recording with sound and 16GB of memory storage. Thermion 2s are powered by combined internal and external batteries to allow hot swapping—so you don’t miss a second of the action—and provide 7 hours of battery life. Tough as they come, Thermion 2s are waterproof IPX7 rated and operate in temperatures between -13F to 122F. When you need a top-line thermal riflescope, Thermion 2s provide everything you need and are backed by the Pulsar quality guarantee. Read more

Leupold Sells Redfield Brand to Academy Sports + Outdoors

BEAVERTON, Ore. (April 13, 2021)  Leupold & Stevens, Inc., provider of the world’s most rugged, lightweight, and clear sport optics, is pleased to announce the sale of the Redfield brand to Academy Sports + Outdoors (“Academy”) (NASDAQ: ASO).

“The sale of Redfield to Academy Sports + Outdoors is part of our continued strategic focus on the Leupold brand,” said Bruce Pettet, President and Chief Executive Officer of Leupold & Stevens, Inc. “We will continue to produce the world’s best performance optics for the elite outdoor athlete.”

The sale includes the brand rights for the Redfield brand of sports optics. Academy will develop and sell quality sports optics exclusively for Academy Sports + Outdoors under the Redfield brand going forward. Leupold will continue to support the warranty obligations for any legacy purchases of Redfield optics. Read more

GPO Introduces New SPECTRA 4x Magnification Riflescopes

RICHMOND, Va. (April 12, 2021) — German Precision Optics (GPO) announces three new riflescopes to its line of premium optics. Designed for today’s demanding hunter, the new SPECTRA™ 4X riflescopes offer precise, reliable and high quality performance for diverse hunting scenarios. Featuring a 30 mm main tube, the proprietary GPObright™ high-transmission lens coating technology, PASSIONdrop™ hydrophobic exterior lens coatings and a double HD glass objective lens, the new 2.5-10X44, 2.5-10X44i and 4-16X50i riflescopes provide hunters with enhanced clarity, exceptional brightness and true color from dawn to dusk.

Exclusive to GPO and featured on two of the new 4X magnification scopes is the “micro-fiber optic dot” iCONTROL™ illumination system. This proprietary system can be adjusted between barely visible for low-light conditions or extremely bright for daylight usage and features an extreme fine microfiber optic dot for precise close and long-range shooting. The system automatically powers down the illumination when the electronic module has been stationary for more than three hours and alerts the user when the battery has 15 percent power remaining. Read more

SWAROVSKI OPTIK Introduces NL PURE 32 Binoculars

One with Nature

Cranston, Rhode Island – SWAROVSKI OPTIK NORTH AMERICA, a subsidiary of the Austrian based company is pleased to announce the new NL PURE 32 binocular. A smaller, lighter version of our NL Pure 42. It features the same superb optical system as its big brother, with an extremely compact, precise focus mechanism. These binoculars have been designed to fit perfectly into your hand, giving you a relaxed view, even for prolonged periods.

The new binoculars will be available in two magnifications (8×32, and 10×32). They also come in an eye-catching new color. In addition to the traditional green, this compact masterpiece is also available in Burnt Orange.

Just like the NL Pure 42, the 32-mm brings you the largest field of view to date. With the huge, revolutionary field of view (up to 450 ft. @ 1000 yds) and the barely perceptible edges, these binoculars provide every user with a very natural observation experience that allows you to immerse yourself in what you see. The extraordinarily wide field of view combined with the compact design of the binoculars and remarkable ergonomics takes the viewing experience to the next level. Read more

Meopta MeoPro Air Binoculars Now Shipping

TAMPA, FL – Meopta Sport Optics is now shipping its long-awaited MeoPro Air binoculars. Available in 8×42 HD and 10×42 HD, the Air elevates the MeoPro line to a new level of performance with its advanced optical system, ergonomic open-hinge design, and handsome new body style built to withstand the harshest hunting environments.

Featuring high-definition, extra-low dispersion fluoride glass with Meopta’s proprietary MeoBright lens coatings, the Air delivers maximum resolution and contrast with bright images and vivid colors throughout the entire field of view. This exceptional low-light performance – a hallmark of all Meopta optics – allows hunters to see fine detail more clearly at dawn and dusk when it matters most. Meopta’s MeoShield anti-abrasion lens coating offers added protection to exterior lenses in the field, and the MeoDrop hydrophobic lens coating easily repels rain, dust, and grease from exposed lens surfaces. The body is made from lightweight magnesium-alloy and protected by durable rubber armoring that provides a secure, non-slip grip. Read more

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