HOUSTON, TEXAS – Primary Arms has announced a new version of their popular SLx® 1x MicroPrism, now with a tactical FDE finish.

The SLx 1x MicroPrism is an advanced CQB optical system with an ultra-compact housing, compatible with backup iron sights and magnifiers. Combining the best features of red dot sights and prism scopes, Primary Arms SLx 1x MicroPrism is fast, lightweight, and highly durable. This optic is also part of Primary Arms’ SLx optics line. SLx optics built their reputation for innovation, reliability and value. All SLx optics undergo rigorous field-testing during development to best serve the user in any environment.

With its adjustable diopter and updated ACSS® Cyclops® G2 reticle, the new 1x MicroPrism offers greater precision than a basic red dot. Even if you have severe astigmatism, the optic can adapt to your eye with an infinitely precise point of aim and an integrated BDC with daylight-bright illumination. Unlike a red dot, the SLx 1x MicroPrism reticle features a glass-etched reticle, so you’re never dependent on battery or electronics for basic function. The SLx 1x MicroPrism also comes with a user-configurable mounting system, which allows for 8 different mounting heights right out of the box, ranging from 1.1” centerline to over 2”. Read more

Red Wing, MN. The Deluxe Digital Hands-Free Night Vision Binocular (XANB50) is perfect for any harsh environment and tough terrain with its hands-free capability and durable rubber exterior. Its ability to automatically transition from day to night means no hassle with a lens cap. With video and photo capabilities, you can see and capture objects and animals in total darkness. The performance, dependability, and versatility of the XANB50’s will outrank others like it.

The electronic viewfinder uses 2x digital zoom to offer 400 yards of daytime observation and 200 yards in total darkness. The device is equipped with 3 levels of screen brightness and 4 levels of IR brightness. The F1.4 aperture and IR LED enable you to record video and take pictures so you can show off any adventure to your friends and family.

These binoculars are dust and water resistant to an International Protection Rating of IP52. The lightweight design is optimal for comfort. Battery life consists of long continuous use with 8 hours of performance during the daytime or 5 hours of performance during the nighttime. This X-Vision Optics binocular operates with a built-in rechargeable lithium battery. Read more

HOUSTON, TEXAS – Primary Arms Optics has released a new ACSS® Griffin X MIL reticle option for the SLx® 1-8x24mm FFP Rifle Scope.

As part of the SLx line, this scope delivers premium features and quality construction to an unprecedented price point. SLx optics built Primary Arms Optics’ reputation for innovation, reliability and value. All SLx optics undergo rigorous field-testing during development to best serve users in any environment.

The SLx 1-8x24mm FFP Rifle Scope offers offering an expansive magnification range with an eight-time zoom ratio in a compact, lightweight, and affordable package. This tough, low power variable optic (LPVO) features full red reticle illumination, a quick focus eyepiece, and low profile, finger adjustable turrets topped by our new turret caps. Read more

Adjustable and Mobile Spotting Scope Mount Makes Scouting Easier

Hawke® Optics, the leader in high-quality, high-value precision sporting optics and mounts, has an easy-to-use window mounting option to go along with their wide range of spotting scopes. This Spotting Scope Window Mount helps you take a better look at subjects from the comfort of your vehicle. Read more

HOUSTON, TEXAS – Primary Arms Optics’ GLx® 4-16x50mm FFP Rifle Scope won Editor’s Choice in Outdoor Life’s review of the Best New Precision Rifle Scopes.

In their review, Outdoor Life evaluated the newest version of the GLx 4-16x50mm FFP Rifle Scope, which comes with the ACSS® Apollo® 6.5CM/.224V Reticle. This scope includes all the main features of GLx rifle scopes, including the enhanced steel-on-steel turrets, configurable adjustment locks, and high-transmission precision lenses. As part of the GLx product line, this scope brings premium technology and materials into an approachable price range, and in inclusion of the popular ACSS Apollo 6.5CM/.224V Reticle represents its latest evolution in high-performance marksmanship. Read more

Springerville, AZ – AGM Global Vision has been listening to what customers have been asking for and are pleased to announce that new models featuring a Laser Range Finder (LRF) will be coming soon. These are the first LRF models to be added to the Rattler series and AGM will be offering multiple units in the LRF family. There will be 35mm and 50mm options in both 384×288 and 640×512 resolution, both with 12 micron displays and 50hz refresh rates. The Rattler series comes standard with on board recording, 16gb of storage, a wifi enabled app, picture in picture display, and an American Defense QD mount. This optic is powered by an 18650 battery or an external battery pack via the on board USBC plug. MSRP on these units ranges from $3,459 to $5,769 and it will be available in early November through authorized AGM retailers and distributors. Read more

Elyria, Ohio – The holiday season will be here before you know it so make sure you are prepared early this year with the LiDCAM Action Camera, a proven holiday favorite for any outdoorsman and woman.

“The LiDCAM proves year-in-year-out to be a popular gift for hunters all across North America,” said Danny Reaser, Vice President of Outdoor Product Innovations. “We always make sure to keep inventory at its peak leading up to Q4 as our loyal dealers and retailers can always count on the LiDCAM to be a hot seller for them around the holidays.”

You don’t have to be a video expert to use this camera as it only weighs about 4 ounces and makes a perfect gift for dads, grads, moms, and even grandpas and grandmas. It’s that easy to use.

The LiDCAM+ with Wifi is the perfect tool for hunters and outdoor enthusiasts to record their own experiences. Printed in Mossy Oak camouflage or black, the LiDCAM+ features several improvements to make sure you get the shot, every time; 1080p HD video, auto focus, image stabilizer, 120 degree wide angle lens , Wifi connectivity, 12mp photo mode (Camo LiDCAM+), 1x-4x Zoom Feature (Black LiDCAM+), built-In wind noise reducing microphone. Read more