RETAY ASEND Bolt Action Rifle – Redefining Expectations for Rimfire Precision

Experience RETAY at SHOT Show® 2026 at Caesars Booth #70435

Easton, MD – RETAY is proud to introduce the ASEND, a precision-engineered .22LR bolt action rifle designed to set new standards for rimfire accuracy and value. The ASEND combines premium features typically found in high-end precision rifles with the economy and versatility of .22LR, making it the ideal choice for target shooting, small game hunting, training, and competitive rimfire events. Available in both classic walnut (Hunter model) and synthetic black (Sporter model) configurations, the ASEND delivers remarkable quality and performance at an exceptional price point.

Built around RETAY’s precision-drilled special alloy barrel with a sleek black chrome finish, the ASEND features a hard chrome bolt action that ensures smooth, reliable cycling in all conditions. The rifle comes equipped with a 3-stage adjustable trigger group that’s interchangeable with Remington 700 triggers, giving shooters precise control and the ability to customize their trigger pull. With a threaded barrel (½x28 with thread cap protector) ready for suppressors or muzzle devices, a Picatinny rail mount for optics, and compatibility with the popular Ruger 10/22 rotary magazines, the ASEND is purpose-built for serious rimfire enthusiasts who demand accuracy without compromise. Read more

Weatherby’s Mark V Backcountry Capra: The Lightest Production Bolt Action Rifle

Weatherby raises the bar for lightweight mountain rifles with the introduction of the Mark V Backcountry Capra. Starting at just 4 pounds, the Backcountry Capra is the lightest production bolt-action rifle available and sets a new benchmark for backcountry performance without compromise.

When designing the Backcountry Capra, the Weatherby team went back to the drawing board to answer a simple question. How light can a rifle be without sacrificing accuracy, shootability, or durability?

At the core of the Capra are Weatherby’s 6 lug short and 6 lug standard Mark V actions, precision machined from titanium. Titanium offers an unmatched strength-to-weight ratio and is naturally corrosion resistant, making it ideal for extended hunts in harsh environments. Historically, the 6 lug short action was limited to the Varmintmaster Deluxe, but its relaunch in 2025 with compatibility for the 308 case family unlocked the foundation for a true ultralight mountain rifle.

Extensive barrel development led to the Capra’s thin contour barrel with double spiral fluting that forms a double helix. This design removes the maximum amount of material while increasing rigidity and surface area. The result is faster cooling, improved stiffness, and consistent sub MOA accuracy. Each chambering is offered with optimized barrel lengths, all thoroughly tested to ensure ballistic performance remains outstanding despite shorter profiles. Read more

Berger’s New 223 Remington 69 Grain OTM Bullets and Ammo

New for 2026, Berger has added new 223 Remington 69 Grain OTM bullets and Ammunition to complement existing 73 Grain and 77 Grain OTM offerings.

Civilian, military, and law enforcement professionals have insisted that Berger develop 69 Grain OTM products that deliver unmatched precision, reliability, and consistency. These characteristics are especially important for Mil/LE professionals; not having reliable ammunition could mean not coming home.

Berger’s new 22 caliber 69 Grain OTM bullets are purpose-built to achieve unmatched precision in AR platforms and other modern sporting rifles with 1:9″ twist or faster. Designed for magazine-feed applications, the new 69 Grain outshines all others, especially at 300+ yards where the highest level of precision is necessary to acquire targets and win matches. Not your typical price-point 69 Grain projectile – prepare to be impressed. Read more

Holosun’s AEMS MACRO, MICRO & MICRO SAR

City of Industry, CA – The AEMS line has consistently challenged the idea that a rifle optic must be large to feel spacious. For 2026, Holosun expands that concept with a three-model family: AEMS MACRO, AEMS MICRO, and AEMS MICRO SAR, each scaled to match different rifle roles without compromising durability or visual clarity. Instead of offering one optic and forcing shooters to adapt to it, this lineup provides proportional solutions: a wide, confident sight picture in the MACRO, a compact, agile footprint in the MICRO, and a structured alignment reticle in the MICRO SAR. Together, they deliver a range of visual architectures built on the same engineering foundation.

The AEMS MACRO anchors the family with the largest field of view. Its 2 MOA dot and 32 MOA circle reticle is engineered for shooters who rely on broad spatial awareness and rapid orientation. The large window feels natural during fast transitions, allowing the dot to remain accessible through recoil and movement without visually overwhelming the shooter. For competition or duty pistols, PCCs, carbines, and rifles where speed and openness matter most, the MACRO provides an unusually generous sight picture for an optic in this size class with superior chassis protection.

The AEMS MICRO prioritizes footprint and agility. It retains a clean glass presentation but compresses the housing for platforms where weight, mounting space, or overall balance are more critical. With the same dot and circle-dot reticle structure as the MACRO, the MICRO maintains speed while offering a tighter visual frame suited to smaller rifles or shooters who prefer a more contained optical environment. It is the most versatile of the three, being both small enough for compact builds and large enough to maintain clarity under recoil.

The AEMS MICRO SAR borrows the MICRO’s chassis but introduces a more disciplined reticle system. Read more

Viridian’s RFX1 Green Dot Reflex Sight Now Available for the Smith & Wesson Bodyguard 2.0

The Smallest Green Dot Sight on the Market—Purpose-Built for One of America’s Most Carried Pistols

MINNEAPOLIS, Minn. – Viridian Weapon Technologies proudly announces the launch of the RFX1 Green Dot Reflex Sight, the first and only optic engineered specifically for the Smith & Wesson Bodyguard 2.0. As one of the most carried pistols in the U.S., the Bodyguard 2.0 is trusted for its compact reliability—and now, for the first time, Viridian brings a dedicated green dot solution built to match its performance, scale, and sleek design.

Unlike many modern pistols, the Bodyguard 2.0 does not come optics-ready, leaving users with no factory path to upgrade their sighting system—until now. The RFX1 solves this gap with a clever, drop-in mounting system that replaces the rear sight and locks into the existing dovetail channel—no slide cuts, adapter plates, or gunsmithing required.

Its low-profile form factor seamlessly matches the contours of the Bodyguard 2.0, preserving the pistol’s concealability while adding rapid, intuitive aiming capability. Read more

APEX Ammunition to Exhibit at 2026 SHOT Show

Columbus, Miss. – APEX Ammunition is excited to showcase its newest products at the 2026 SHOT Show in Las Vegas, January 20-23.

Come by booth # 71104 in the Caesars Forum section, to meet with the APEX team and learn more about their award-winning lines of hard-hitting shotgun ammunition for Turkey, Waterfowl, Upland, and Predator hunting.

“APEX continues to invest heavily in securing critical materials and expanding our production capabilities so we can support our customers through the upcoming spring turkey season,” said Jason Lonsberry, President and CEO of APEX Ammunition. “We’re bringing a strong lineup to SHOT Show this year, along with several exciting new product introductions that we’ll be rolling out later in 2026.” Read more

Federal’s America 250th Commemorative Target Loads Announced

Federal Ammunition announced its new America 250th commemorative ammunition line will be available soon. Created to honor the country’s 250th birthday, these limited-edition offerings span several of Federal’s most popular target product families, including American Eagle, Top Gun, and Champion. The loads deliver the same reliable accuracy and performance shooters expect, now packaged in collectible designs celebrating America’s 250th anniversary. Read more

The FN 309: Peace of Mind Performance

McLean, VA — FN America, LLC makes owning and operating an FN pistol more accessible than ever with the launch of the FN 309™ MRD. A lightweight, optics-ready 9mm pistol with high- and low-capacity magazines and easy-to-use features, the FN 309 is the perfect choice for those who value both reliability and precision in personal protection.

“FN is a premium brand known for delivering professional grade products and the FN 309 is a personal defense pistol that brings the performance FN is known for to a larger audience.” said Dan Hines, Vice President Commercial and Law Enforcement for FN America, LLC. “With the FN 309, we’ve successfully created an FN-quality pistol that is easy to shoot, easy to use and easy to own.”

The FN 309 is intuitive and comfortable to shoot, thanks to a crisp 5-pound single-action trigger with clean reset and soft recoil. A newly designed neutral grip angle creates a natural point of aim, while a rounded rear U-notch combined with a green fiber-optic front sight gives an intuitive sight picture and quick target acquisition. Read more

Beretta Introduces Two Models of 80X Cheetah in .32ACP Exclusively Tuned by Langdon Tactical Technology

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Beretta announces the launch of two variants of 80X Cheetah Tactical in .32 ACP, a modern evolution of the legendary Cheetah platform, with enhancements available by Langdon Tactical Technology (LTT) and available exclusively through LTT now. Designed for shooters seeking refined performance, controllability, and modern defensive capability, these new configuration blends classic Beretta ergonomics with contemporary tactical upgrades and style.

Chambered in .32 ACP, the 80X Cheetah now capitalizes on the caliber’s compact size and low recoil to deliver excellent control, faster follow-up shots, and enhanced shootability. Purpose-built for concealed carry and suppressor use, the 80X Cheetah Tactical features a ½”-28 threaded black barrel. Also Available is the 80X Cheetah Bronze, featuring an anodized bronze frame, and a 3.9″ Inox stainless steel barrel; the .32 caliber companion to the popular Launch Edition of the original .380 80X. Both models feature a Vertec-style grip profile, easier-to-rack slides, and finely tuned recoil management. They also include the X-treme S double/single-action trigger with skeletonized hammer, an optics-ready slide with interchangeable sights, three-dot white sights, a frame-mounted safety, and a Picatinny rail for weapon-mounted accessories. The pistols ship with two 12-round magazines, offering a balanced blend of capacity, concealability, and performance. Read more

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