ATN’s New ThOR 6 Elite: The Most Advanced Thermal Rifle Scope Built for Hunters

ATN Corp, America’s leading innovator in smart hunting optics and thermal imaging technology, today announced the launch of the ATN ThOR 6 Elite, the most capable thermal hunting scope the company has ever built. Powered by an all-new 6th Generation thermal engine and ATN’s proprietary SharpIR© AI image enhancement technology, the ThOR 6 Elite was designed from the ground up for hunters: coyote hunters, hog hunters, whitetail hunters, predator hunters, and everyone who has ever wished their thermal scope could see more, do more, and hold up to whatever the field throws at it. This is what hunters have been asking for — and ATN has delivered.

6th Generation Thermal Core: See the Unseen

At the heart of the ThOR 6 Elite is ATN’s new 6th Generation thermal engine, available in 384×288 or 640×512 resolution — both featuring industry-leading ?15mK NETD ultra-sensitive sensors built on a 12?m pixel pitch. These sensors detect the faintest heat differences, enabling early target detection at longer ranges, sharper detail at higher zoom, and consistent performance in hot, humid, or low-contrast environments where other thermal scopes fall short.

For hunters, that means spotting a coyote tucked tight against a cedar fence line at 400 yards, picking out a hog rooting through tall grass in total darkness, or catching movement on a distant ridgeline well before first light. Read more

NSSF’s Protect Liberty PAC Celebrates America’s 250th Birthday, Launches Line of Patriotic T-Shirts

NSSF’s Protect Liberty PAC announces a grassroots effort to celebrate America’s 250th birthday! To mark this historic milestone, Protect Liberty PAC launched a line of Patriotic T-Shirts — because American freedom is worth fighting for.

The Protect Liberty PAC 250th Anniversary T-Shirt Collection consists of unique, hand-drawn designs bringing together bold patriotic imagery and American made craftsmanship across a range of striking designs. Example designs include:

  • George Washington AR series pairs the iconic silhouette of the Founding Father with a modern rifle, merging America’s revolutionary heritage with its enduring Second Amendment legacy.

  • The Patrick Henry “Give Me Liberty or Give Me Death” design commemorates one of America’s most iconic rallying cries for freedom.

  • James Madison’s “Liberty, Once Lost, Is Lost Forever” signifies the importance of never conceding away your liberty and freedoms.

  • Gun Flag, Distressed Flag, and 13 Colonies Flag designs offer bold, minimalist takes on the Stars and Stripes — each a powerful symbol of the liberty and independence Americans have fought to protect for 250 years.

All proceeds from all the American Made T-Shirts on the website will be used to help efforts ahead of the November 2026 election, to ensure voters in key battleground states and congressional districts across the country are informed about candidates who will fight for their Constitutional rights!

Remember, don’t just celebrate 250 years of liberty — help secure the next 250. Get your T-shirt today and support protecting freedom!

Patriotic shirts are available for purchase now at www.protectlibertypac.com.

Protect Liberty PAC is a federally registered “super PAC” founded in 2023 by NSSF. Protect Liberty PAC is an independent-expenditure only political committee and can accept unlimited personal and corporate contributions from companies in or outside of the industry, so long as they do not have federal contracts. Protect Liberty PAC will expressly advocate for the election or defeat of specific candidates and that advocacy will be completely independent of any candidate or political party.

Contributions to Protect Liberty PAC are not deductible as charitable contributions for federal income tax purposes. Federal law requires Protect Liberty PAC to use its best efforts to collect and report the name, mailing address, occupation and the name of employer of individuals whose contributions exceed $200 in a calendar year. Protect Liberty PAC can accept unlimited personal and corporate contributions. However, contributions from foreign nationals, federal contractors, national banks, and federally chartered corporations are prohibited.

Lyman’s Turbo Sonic 2500 Now Available

The Turbo 2500 is built for reloaders who don’t slow down. With increased capacity and powerful vibration, you can process more brass in less time—so you spend less time cleaning and more time shooting!

  • Clean more brass in less time with the Lyman Turbo 2500.
  • Heated tank and plastic basket deliver Superior Ultrasonic Performance.
  • Processes up to 900 9mm cases in less than 15 minutes.
  • Cleans cases inside & out, including primer pockets.

Available in 115V and 230V

For more cleaning and gunsmithing supplies, visit our website.

Ruger Celebrates 250 Years of American Liberty

Sturm, Ruger & Company, Inc. (NYSE: RGR) proudly announces the launch of its 250th Anniversary Series of firearms, commemorating the United States Semiquincentennial and celebrating the Company’s deep roots in American manufacturing. Echoing the iconic commemorative line introduced for the nation’s Bicentennial in 1976, each limited production model in this new series is distinctly marked: “Made in the 250th Year of American Liberty.” In honoring this milestone, the series also pays tribute to the freedoms safeguarded by the Second Amendment – protections that have helped shape the American experience for 250 years.

For more than seven decades, Ruger has built Rugged, Reliable Firearms® in American factories – carrying forward traditions of craftsmanship, innovation and industry that have shaped both the Company and the country. These special edition Anniversary Series firearms honor that shared legacy, reflecting generations of American skill and spirit. Crafted with the care and workmanship that have long defined American industry, they are built to serve in the field today and to endure as heirlooms for future generations.

Initial offerings include commemorative models across several popular product lines, including the 10/22® rifle, LCP® MAX pistol, Ruger American® Gen II rifle, Mark IV™ 22/45™ pistol, Super Wrangler® revolver and AR Lower – ensuring a 250th Anniversary option for every Ruger customer. Read more

WOOX Ramps Up Production: Meeting Demand for “High Grade” Stocks & Chassis

WOOX, manufacturers of Italian-American made gunstocks, axes and knives, is ramping up production of the hugely successful new “High Grade” line of stocks & chassis due to the overwhelming demand. The WOOX “High Grade” Line transforms functional components into enduring pieces of craftsmanship that are truly a work of art; designed for those who want their rifle to stand apart, reflecting both performance and personal taste.

“We couldn’t be more pleased with the response to the launch of the new “High Grade” Line,” said Ben Fleming, CEO of WOOX USA. “We are dedicated to meeting the demand for those who seek the highest expression of natural materials and traditional craftsmanship. Each stock is crafted from “High Grade” American Walnut; hand-selected for its exceptional look, grain depth, and contrast. To meet the demand, we now have dedicated more professional craftsman to selecting and processing wood that stands apart from the rest.”

The beauty of the new WOOX “High Grade” Walnut Line lies in its individuality. Every piece is naturally unique, with grain patterns, color variations, and character that can never be replicated. Read more

MDT Launches Mountain Hunter Giveaway Featuring Complete Backcountry Rifle Setup

MDT is excited to announce the Mountain Hunter Giveaway, offering one winner the opportunity to take home a complete backcountry hunting setup built around MDT’s lightweight rifle platform.

Designed to reflect the needs of modern hunters, the giveaway package brings together a curated selection of chassis components, shooting accessories, and essential field gear. Built for versatility across both range and mountain environments, the package showcases how a fully configured system comes together for real-world use.

The Mountain Hunter Giveaway includes products from MDT alongside select industry partners, including Leupold, Lone Peak, Aziak, EXO Mtn Gear, TriggerTech, and Muley Freak. The package features a combination of rifle components, support gear, and backcountry essentials, highlighting a complete system designed for mobility, adaptability, and performance in demanding conditions.

The giveaway runs from March 24 through April 6, with the winner Read more

Wildlife Assets and Hunting Gear to be Auctioned March 28-29 at AZGFD’s Outdoor Expo

Antlers, hides, head mounts and hunting equipment will be in high demand

The Arizona Game and Fish Department (AZGFD) will auction its inventory of wildlife assets at this weekend’s 2026 Outdoor Expo at the Ben Avery Shooting Facility, about one-half of a mile west of Interstate 17 on Carefree Highway.

Antlers, hides, skulls and wildlife mounts, as well as wildlife artwork and taxidermy — seized through law enforcement investigations, obtained from animals killed in vehicle collisions, or acquired through public donations — will be sold Saturday and Sunday, March 28-29. Items can be purchased individually, by the pound, or through a silent auction (cash or credit card only).

This year the wildlife assets tent will also feature outdoor and hunting gear and will be available for purchase at discounted prices. Items for sale include jackets, boots, tree stands, tables, game scales and so much more. Read more

FPC to Appeal Misguided Texas Carry Ruling

Judge Pittman’s misguided opinion upholding Texas’s carry ban across wide swaths of public life-including at sporting events-isn’t even in the same ballpark as the Constitution. His decision is nothing but foul balls, so we’ve directed our attorneys to appeal this case to the Fifth Circuit without delay. We’re confident the law and the Supreme Court’s binding precedent will prevail-and this insane ruling will be reversed.

Firearms Policy Coalition (FPC) is a nonprofit membership organization that exists to create a world of maximal individual liberty and eliminate unconstitutional gun control laws. FPC works—and wins—for the People through high-impact strategic litigation, groundbreaking research, legislative and regulatory advocacy, grassroots activism, education, and public engagement. FPC’s legal division, FPC Law, is the nation’s leading initiative dedicated to restoring the right to keep and bear arms across the United States. To learn more about how FPC is working—and winning—for the People, sign up for FPC news alerts at firearmspolicy.org and follow FPC on XInstagram, and Facebook.

Davidson’s Introduces Two New Exclusive Performance Center M&P Shield X Models

PRESCOTT, Ariz. – Davidson’s newest exclusives developed in partnership with Smith & Wesson represent the very first threaded barrel Shield X pistols from Smith & Wesson’s Performance Center.

Borrowing aesthetics from the M&P SPEC V series, these new exclusives give the blue PVD finish treatment to both the controls as well as the 4.1 inch 1/2×28 threaded, fluted barrels.

The optic-cut slide has been redesigned with a new serrations design, gray Armonite finish, and features S&W’s ClearSight™ slide cut that diverts gases forward and away from the optic. This completely redesigned slide is exclusive to Davidson’s.

The Ameriglo Trooper square-notch black serrated rear sight is paired with an Ameriglo Trooper front night sight featuring a “Fire” ring and green tritium.

Item number 14801 has a PVD blue finished, knurled thread protector while item number 14802 comes with a Strike Industries Micro Threaded compensator delivering reduced recoil and flatter shooting performance.

Both models come with one 13-round and one 15-round magazine.

Item number 14801 has an MSRP of $699 and item number 14802 carries an MSRP of $749. Consumers will very likely enjoy a lower price from Davidson’s and Gallery of Guns’ nationwide FFL retailer network. Read more

New World Record Velvet Typical Sitka Blacktail Deer

On Saturday, March 21st, the Pope and Young Club (P&Y) convened a Special Panel of Judges at a location in Lakeside, AZ, for a potential P&Y World Record Velvet Typical Sitka Blacktail Deer. Bob Ameen’s velvet blacktail scored an amazing 115 0/8 and is now the largest bow-harvested VELVET Typical Blacktail in North America. This amazing blacktail deer was shot in Southeast Alaska.

Judges (official measurers) present at the Special Panel were (L to R) Roy Grace, Bryan Yorksmith, David May, and Dallin Durfee, all of Arizona. With a final score of 115 0/8, Ameen’s velvet typical blacktail deer was confirmed as the new P&Y World Record. This deer surpasses the previous largest velvet typical blacktail deer in the records program by 5 1/8″. The Pope and Young Club allows all velvet antlered species to be eligible for World Record status within their own velvet categories.

“I have been hunting for a deer of this size for about 35 years. Hard work and determination definitely has paid off”, says Ameen.

“Animals of this size don’t come along like this very often, it shows conservation plays a major roll in hunting “, says Ricky Krueger, P&Y Records Chairman.

You can see this incredible animal on display at the Pope and Young’s Biennial Awards Convention in Little Rock, AR, April 8-10, 2027. Read more

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